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Chesterfield (cigarette)

Brand of cigarette in the United States


Brand of cigarette in the United States

FieldValue
nameChesterfield
logo[[File:Chesterfield brand logo.png200px]]
image[[File:Chesterfield_Blue_German.jpg200px]]
typeCigarette
currentownerAltria
producedbyPhilip Morris USA
originUnited States
introduced
marketsSee *Markets*
previousownersDrummond Tobacco Company
Liggett & Myers Tobacco Company
tagline*"It satisfies."*, *"Blow some my way."*
footnotesCarcinogenicity: IARC group 1

Liggett & Myers Tobacco Company Chesterfield is a brand of cigarette, named after Chesterfield County, Virginia. The brand is owned by conglomerate Altria and produced by its subsidiary Philip Morris USA.

History

Chesterfields, originally a blend of Turkish and Virginia tobacco, were introduced by the Drummond Tobacco Company of St. Louis, Missouri in 1873. The company was acquired by American Tobacco Company in 1898, which manufactured Chesterfields until 1911. In 1912, the brand was taken over by Liggett & Myers and production moved to Durham, North Carolina. The brand was acquired by Philip Morris (now Altria) in 1999.

Chesterfield was the first cigarette to add an extra layer of wrapping to their pack to preserve moisture. In 1926, Chesterfield's "Blow some my way" advertising campaign targeted women smokers, while a 1948 advert produced for NBC claimed that the brand was "preferred by professional smokers."

In 2011, Philip Morris created three variations (Chesterfield Red, Chesterfield Blue and Chesterfield Menthol) for the UK market. In 2018, Phillip Morris discontinued Chesterfield non-filter cigarettes in the United States; shortly thereafter (January 2019), the company began limited US testing of three filtered varieties: Reds (Full Flavor), Blues (Lights), and Green (Menthol).

Sponsorship

Formula 1

Chesterfield was a sponsor of the Surtees team during the 1976 Formula One season and 1977 Formula One season. A second car entered in was sponsored by Chesterfield in 1977.

Chesterfield also sponsored the BMS Scuderia Italia team in the 1993 FIA Formula One World Championship. They only sponsored the team for one season due to the retirement of the team from F1 to focus on the World Touring Car Cup.

Motorsport

Chesterfield was a sponsor of Max Biaggi's Aprilia RSV 250 from the 1994 to the 1996 Grand Prix motorcycle racing season in the 250cc World Championship. The livery of the bike was totally black with the mark on the side fairings. In the same years, Aprilia adopted the same livery in the series production of its RS road bikes (in the 50, 125 and 250 cylinder sizes). They were also title sponsor of Tech3's championship winning 250cc campaign in 2000 with Olivier Jacque.

Dakar Rally

Chesterfield was the main sponsor of the motorcycle team "BYRD" (Belgarda Yamaha Racing Division) at the Paris-Dakar Rally from 1987 to 1994.

In addition, under the name "Chesterfield Scout" a collaboration with the enduro sport on a more private level. For example, at Yamaha in 1989, there was a "Chesterfield DT" with 125 cc, for the Yamaha XTZ 750 Super Ténéré gave it in its first model year in 1989, the color variant "Chesterfield."

Radio and TV

''Chesterfield Supper Club'' promotional brochure, 1947

In the 1930s through the 1950s, Chesterfield sponsored popular radio programs. An early one was the radio series Music That Satisfies which was broadcast in 1932–1933.

The Chesterfield Hour (1939–1944) featured big bands such as those of Paul Whiteman and Glenn Miller and Fred Waring.

It was followed briefly by Johnny Mercer's Chesterfield Music Shop (1944) and then the Chesterfield Supper Club (1944–1949) which featured Perry Como and Jo Stafford with Peggy Lee replacing Stafford on some episodes beginning in 1948. Johnny Mercer originally wrote the pop standard song "Dream (When You're Feeling Blue)" as the theme song for his Chesterfield radio program; the theme for Como's Chesterfield Supper Club was the basis for "Smoke Dreams," covered by Jo Stafford, k.d. lang, and other artists.

Liggett & Myers sponsored Dragnet, both on radio and on TV, during the 1950s. The 1954 theatrical version of Dragnet also had Chesterfield product placements, such as advertisements in scenes taking place at drug stores and news counters, or cigarette vending machines. Jack Webb as Sgt. Joe Friday was seen smoking Chesterfields in the movie and TV series. The Martin and Lewis Show, on NBC radio from 1949 to 1953, was sponsored or co-sponsored for most of its run by Chesterfield. Also in the 1950s, Gunsmoke on both radio and TV was similarly sponsored primarily by Chesterfields and L&Ms.

In 1963, Rod Serling the creator of The Twilight Zone "often seen smoking a cigarette while narrating the Intro and Outro to his episodes" frequently smoked and promoted Chesterfield Cigarettes at the end of the episodes, usually following the famous quote "They Satisfy."

In the 1940s and 1950s Ronald Reagan, Bob Hope, Bing Crosby, Perry Como, and Arthur Godfrey were among Chesterfield's official spokesmen; Chesterfield being one of the primary sponsors of the radio and TV programs of these stars during that time.

Markets

Chesterfield is sold in: Albania, Argentina, Australia, Austria, Belgium, Bosnia and Herzegovina, Brazil, Costa Rica, Croatia, Czech Republic, Estonia, Finland, France, Germany, Greece, Hungary, Israel, Italy, Kuwait, Kosovo, Latvia, Lithuania, Luxembourg, Malaysia, Malta, Mexico, Moldova, Morocco, Netherlands, New Zealand, North Macedonia, Paraguay, Poland, Portugal, Philippines, Romania, Russia, Saudi Arabia, Singapore, Slovenia, South Africa, Spain, Sweden, Switzerland, Turkey, Ukraine, United Arab Emirates, United Kingdom, United States.

References

References

  1. [https://www.firstversions.com/2016/01/chesterfield.html "Chesterfield"], FirstVersions
  2. [https://www.youtube.com/watch?v=lJNOISmZSoY "Chesterfield cigarettes preferred by professional smokers"]
  3. [https://www.talkingretail.com/products-news/tobacco/philip-morris-launches-chesterfield-cigarettes-13-04-2011/ Philip Morris launches Chesterfield cigarettes]
  4. "F1 Cars : COOL yet Strange".
  5. "Grand Prix of the United States".
  6. "Chesterfield Racing Brett Lunger T Shirt - Size S to 5X Large".
  7. (19 December 2017). "Lola BMS Scuderia Italia-Ferrari".
  8. "Lola BMS Scuderia Italia Ferrari T93-30 for 1993 MOD [56k Warning]".
  9. "Formula One Motor Racing - European Grand Prix Practice - Donington Park".
  10. "Flickriver: Most interesting photos from Aprilia RS250 pool".
  11. (28 February 2013). "Una nuova Aprilia (RS) 250 nel 2014?".
  12. "9. Chesterfield Aprilia".
  13. (14 December 2017). "Yamaha Belgarda werken aan de Dakar 1989 - De geschiedenis van Parijs Dakar".
  14. Löchert, Ingo. "Byrd-Seite der Rallye-Tenere-Seite".
  15. (November 27, 1939). "Music: New King".
  16. Dunning, John. (1998). "On the Air: The Encyclopedia of Old-Time Radio". Oxford University Press.
  17. {{Pop Chronicles 40s. 1. B
  18. "Before Becoming President, Ronald Reagan Was a Paid Cigarette Model -".
  19. "Home - Philip Morris USA".
  20. "BrandChesterfield - Cigarettes Pedia".
  21. "Chesterfield".
  22. "Brands".
  23. Fleming, Ian. (1959). "Goldfinger". Jonathan Cape.
  24. (3 January 2014). "Chesterfield Cigarettes".
  25. (20 May 2016). "Stubbed out: the 21 most iconic cigarette packets of all time". The Telegraph.
  26. "Where there's smoke - www.chesterfieldobserver.com - Chesterfield Observer".
  27. Kapusta, Michelle. (October 9, 2020). "Princess Margaret's Unhealthy Party Habits Included Smoking 60 Cigarettes a Day and That's Not All".
  28. E. Ray Canterbery, ''Scott, a Novel of F. Scott Fitzgerald'', forthcoming.
  29. PunksInVegas. (16 December 2008). "Jawbreaker - Chesterfield King".
  30. "Jawbreaker – Chesterfield King".
  31. (2005). "American Prometheus: The Triumph and Tragedy of J. Robert Oppenheimer". Alfred A. Knopf.
  32. (19 May 2021). "Archives for Paul Douglas". Stanford University Research into the Impact of Tobacco Advertising.
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