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WWKA

Country music radio station in Orlando, Florida

Field	Value
name	WWKA
logo	WWKA logo.png
logo_upright	.8
city	Orlando, Florida
country	US
area	Central Florida
branding	K92-3
airdate	1949
frequency	92.3 MHz
language	English
format	Country music
subchannels	HD2: Big Machine Radio
erp
haat	454 m
class	C
facility_id	48716
former_callsigns	WDBO-FM (1949–1983)
owner	Cox Media Group
licensee	Cox Radio, LLC
sister_stations	part of Cox cluster with TV station WFTV
webcast
website
licensing_authority	FCC

WWKA (92.3 FM, "K92-3") is a commercial radio station in Orlando, Florida. It is owned by Cox Media Group and broadcasts a country music radio format. The studios and offices are located in Orlando on North John Young Parkway (State Road 423).

The transmitter tower is in Bithlo, off Fort Christmas Road (County Road 420). The station has an effective radiated power of 100,000 watts with beam tilt. It covers much of Central Florida from Daytona Beach to Palm Bay to Lakeland. WWKA broadcasts in the HD radio format.

History

WDBO-FM

The station signed on in 1949, as WDBO-FM. It was a sister station to AM station WDBO and was owned by the Orlando Broadcasting Company. The two stations simulcast and were network affiliates of the CBS Radio Network, airing its schedule of dramas, comedies, news, sports, soap operas and game shows during the "Golden Age of Radio". An advertisement in the 1950 edition of Broadcasting Yearbook said that in the competitive Orlando radio market, WDBO-AM-FM had "more listeners than the next three network stations combined".

In July 1954, the Orlando Broadcasting Company added WDBO-TV. As network programming was moving to television, WDBO-AM-FM shifted to a local full service middle of the road format of music, news, sports and talk.

In the late 1960s, the simulcast ended and WDBO-FM switched to an easy listening format, which the Orlando Broadcasting Company described as "good music".

Country music WWKA

When Katz Broadcasting bought the radio stations in 1982, WDBO-FM switched to country music, and changed its call letters to WWKA, using the moniker "K92FM". (The WDBO-FM call sign would return to the Orlando market in 2011, on 96.5 MHz). WDBO-TV changed its call letters to WCPX, and is now WKMG-TV, owned by the Graham Media Group.

There was some initial resistance to the country music format. Three broadcasters locked themselves in the studio on December 21, in protest. The situation was resolved peacefully within a few hours.

Ownership changes

In August 1986, WWKA and WDBO were sold to the Newhouse Corporation. Newhouse increased WDBO's talk programming and eventually stopped playing music on AM 580, but continued WWKA's country format.

WWKA and WDBO were acquired by Cox Communications in 1997. Cox already owned ABC TV-affiliate WFTV. In 2012, WWKA tweaked its branding, dropping the ‘FM’ from its brand name.

References

[https://www.k923orlando.com/contact-us/ K923orlando.com/contact-us]
[https://radio-locator.com/cgi-bin/finder?sr=Y&s=C&call=Wwka&nav= Radio-Locator.com/WWKA]
http://hdradio.com/station_guides/widget.php?id=39 HD Radio Guide for Orlando
[https://www.americanradiohistory.com/Archive-BC-YB/1950/RADIO%20&%20TV%20AL-MT%20YB%201950%20B&W-11.pdfpage Broadcasting Yearbook 1950 page 113]
[https://www.americanradiohistory.com/Archive-BC-YB/1955-1956%20TV/AL-MT-Telecasting%20YB%2055-56.pdf Telecasting Yearbook 1956 page 86]
"WDBO-FM 92.3 Orlando".
[https://www.americanradiohistory.com/Archive-BC-YB/1990/B-Radio-AL-MT-BC-YB-1990.pdf Broadcasting Yearbook 1990 page B-71]
[https://www.americanradiohistory.com/Archive-BC-YB/1999/D-Radio-AL-NE-BC-YB-1999..pdf Broadcasting & Cable Yearbook 1999 page D-97]

Info: Wikipedia Source

This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page.

1949-establishments-in-florida country-radio-stations-in-florida cox-media-group radio-stations-established-in-1949 radio-stations-in-orlando,-florida

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