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Wadja

Field	Value
name	Wadja
url	[Wadja.com](http://www.wadja.com/)
commercial	Yes
type	Instant messaging
language	Multilingual
registration	required
owner	Wadja Media Ltd.
launch_date	August 2006
current_status	Active

Wadja solves the problem of conversation relevance (social noise) by giving users a way to label social activity, and curate that activity into meaningful conversations. Wadja is based in Cyprus and had its BETA launch in August 2006.{{cite web As of December 2009, Wadja had over 5,000,000 registered users.{{cite web

Features

Wadja users can create interest labels, capturing an idea, an insightful topic and even a special offer or hot deal. Wadja.com supports multiple languages and users can translate the messages in other languages via integration with the Google Translate API.{{cite web Almost all features of the Wadja website are also available on the mobile platform and are optimized for both the iPhone{{cite web and the BlackBerry. iPhone and Windows Mobile applications are available on m.wadja.com.

Wadja can organize real time conversations and social content under customized “label” tags. Wadja's label feature lets individuals follow very specific topics and group discussions and can be applied to a variety of social content including real-time tweets and uploaded media (YouTube and Flickr). Labels can also be applied to communication activity including tweets and status updates. More than one label can be added to a conversation. Once a label is created, all the content and feeds within that label are easily searched or accessed by clicking the label name. Real-time, label driven conversations are completely searchable, and distributable across a variety of devices and platforms including email and web apps.

Services

Wadja services include:

an API that allows developers to access Wadja's product and offer them to their audience{{cite web | access-date = February 19, 2009 | archive-date = February 25, 2009 | archive-url = https://web.archive.org/web/20090225100855/http://www.mobilemarketingmagazine.co.uk/2008/11/wadja-launches.html/ | url-status = dead

Security

Wadja.com enables its members to restrict who has access to their profile and data and choose what information they want to appear on their profile. Members' contact lists restrict who can contact them. Wadja's login supports OpenID.{{cite web

Users' logins and API calls have their source IPs logged and Wadja explicitly warns users that their actions are not anonymous.

Awards

The website was a recipient of several awards, including the Mashable Top Mobile Social Network: People's Choice Award in 2006{{cite web , the Blogger's Choice award at Mashable's Open Web Awards in the category of Niche Social Networks in 2008{{cite web and the 3rd Prize in the 8th Annual VC Forum, Athens, Greece.{{cite web

Criticism

Wadja's API for sending text messages has been criticized for using HTTP GET instead of POST.{{cite web

References

Info: Wikipedia Source

This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page.

social-networks mobile-content

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