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Trump Vodka
Brand of vodka
Brand of vodka
| Field | Value |
|---|---|
| name | Trump Vodka |
| image | Trump Vodka.png |
| caption | Promotional image |
| type | Vodka |
| manufacturer | Drinks Americas |
| introduced | 2005 |
| discontinued | 2011 (in the United States) |
| related | List of vodkas |
Trump Vodka was an American brand of vodka produced at first in the Netherlands, then later in Germany by Drinks Americas under license from the Trump Organization. The brand was launched in the United States in 2005, but ceased production under the Trump name in 2011 when it failed to meet the required threshold for distribution. However, it is still sold (in 2016) in Israel, especially around the Jewish holiday of Passover.
History
In 2005, Drinks Americas signed with Donald Trump to promote a new brand of vodka which became known as Trump Vodka. The brand was launched with the slogan "Success Distilled", with Trump predicting it would outsell Grey Goose vodka. In 2007, Drinks Americas signed a deal to export 50,000 cases of Trump Vodka annually to Russia.
The Trump Vodka brand was discontinued in the United States in 2011 due to sales failing to meet the company threshold requirements. Several reasons were attributed for this. One was because Trump himself is a non-drinker and never drank Trump Vodka, as he blamed alcohol for the death of his brother Fred Trump, Jr. Drinks Americas also had problems producing it because the glass used in the bottles and the gold leaf labels were expensive and the company could not afford to produce them in large numbers.
Lawsuits
Drinks Americas was subject to several lawsuits surrounding Trump Vodka. Bruni Glass sued over unpaid bills and, consequently, melted 500,000 Trump Vodka mini-bottles ready for shipment.
Israel
Trump Vodka started being sold unofficially in Israel by H. Pixel International based on a signed deal with Drinks Americas, but Trump brought a lawsuit against the company for copyright infringement, as they did not have his agreement to use his image in advertising or the brand. However, Trump later dropped the lawsuit and signed a deal with H. Pixel International to allow them to sell Trump Vodka in Israel.
Despite the failures in the United States, Trump Vodka found a level of popularity in Israel. This was because it was a popular choice around Passover for both secular and Orthodox Jews, as the vodka was made from potatoes and not grain, thus satisfying kosher for Passover dietary laws.
References
References
- Timm, Jane C.. (July 23, 2018). "Trump event touted 'made in America' goods. A lot of his merchandise couldn't be featured.". NBC News.
- Whitehead, Chris. (December 2, 2005). "This sure is a swell party, say most of us". Chicago Sun-Times.
- Webley, Kayla. (April 29, 2011). "Trump Vodka".
- "Drinks Americas Expands Trump Super Premium Vodka to Russia 50,000 Case Annual Minimum Contract With Major Distributor, 10,000 Case Initial Trump Vodka Order for $1.5 Million for Shipment in Early 2008". CNN.
- Weinglass, Simona. (March 18, 2016). "Unloved elsewhere, how Trump Vodka immigrated to Israel". [[The Times of Israel]].
- Johnston, Garth. (April 19, 2011). "Donald Trump Upset Over Illicit Israeli Trump Vodka". Gothamist.
- Abelson, Max. (April 20, 2016). "On the Rocks: The Story of Trump Vodka". Bloomberg.
- Haddon, Heather. (March 3, 2016). "What Ever Happened to Trump Shuttle, Trump Steaks, Trump Vodka?". Wall Street Journal.
- Elis, Niv. (April 7, 2016). "Exclusive: Some Trump Vodka, popular as kosher for Passover spirit, may not be kosher". [[The Jerusalem Post]].
- Pernat, Tzameret. (April 14, 2011). "Donald Trump sues Israeli co selling 'Trump Vodka'". Globes English.
- Alemany, Jaqueline. (April 8, 2016). "'Kosher' Trump Vodka lands in hot water". [[CBS News]].
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