Hartman Personality Profile

Classifying the motive types

The Hartman Personality Profile is based on the notion that all people possess one of four driving "core motives". The Color Code is based on four types of personality, identified by color: Red, (motivated by power); Blue, (motivated by intimacy); White, (motivated by peace); and Yellow, (motivated by fun). Although demographic groups vary, Hartman suggests that Reds comprise 25% of the population; Blues 35%; Whites 20%; and Yellows 20%. There is no scientific proof to support these claims.

Criticism

The Hartman Institute and its many subsidiaries offer "coaches" to businesses seeking to improve interpersonal relations, for career counselling, or to collect data for use in hiring practices. The test informally passes most psychometric measures of reliability and face validity, but this may be attributed to the open predictability of the test. The criteria are likely self-fulfilling to an extent. Although internal and small sample corporate-sponsored data have been reported, no peer-reviewed studies of the psychometric value of the test exist.

References

References

1. (2 May 2021). "Ross and Carrie Find Their True Colors: The Color Code Edition".
2. Goldberg, Emma. (2019-09-17). "Personality Tests Are the Astrology of the Office". The New York Times.
3. Hartman, Taylor. (1998). "The Color Code". Scribner.
4. link. Doc7
5. Hartman, Taylor. (1998). "The Color Code". Scribner.
6. Hardy, Benjamin. "Most personality tests (like Myers-Briggs) are junk science and can make you cling to a label — instead, focus on making meaningful change".
7. (2005). "Validation analysis of the Hartman Value Profile (Standard Version - Byrum Method)".
8. (2007). "Construct Validity and Reliability of Hartman's Color Code Personality Profile". Wiley.
9. "Validity Studies of the Hartman Profile Model".