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Frodo Lives!

Counterculture slogan

Frodo Lives!

Counterculture slogan

"Frodo Lives!" was a popular counterculture slogan in the 1960s and 1970s, referring to the character Frodo Baggins from J. R. R. Tolkien's fantasy novel The Lord of the Rings, commonly associated with the hippie movement. In context, it was actually a response to the Jesus movement when people were proclaiming and wearing Jesus Lives shirts.

The phrase was used frequently in graffiti, buttons, bumper-stickers, T-shirts, and other materials. It was the title of a 1967 single released under the band name "The Magic Ring" by Smash Records. It was later displayed during the activation of a computer virus in the early 1990s, in large letters with a moving border. This virus was created on the MS-DOS Disk operating system.

The term first became popular following release of the Ballantine Books paperback edition of the books in 1965, exposing them to a larger number of readers. While no longer as pervasive as it once was, the term continues to appear in newspaper articles and popular culture related to Tolkien's stories, and was used in merchandising items for the early-2000s New Line Cinema The Lord of the Rings film trilogy.

References

References

  1. "The Magic Ring – Frodo Lives / Yellow Horses (Vinyl)".
  2. "Malware Example: Q FRODO.COM".
  3. Roszak, Theodore. (1995). "The Making of a Counter Culture: Reflections on the Technocratic Society and Its Youthful Opposition". University of California Press.
  4. {{ME-ref. carpenter
  5. Kempley, Rita. (2001-12-19). "Frodo Lives! A Spirited 'Lord of the Rings'". The Washington Post.
  6. "The Bastards Have Landed! The Official Peter Jackson Fanclub".
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english-phrases hippie-movement slogans 1960s-fads-and-trends 1960s-quotations the-lord-of-the-rings
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