WXMX

---

title: "WXMX" type: doc version: 1 created: 2026-02-28 author: "Wikipedia contributors" status: active scope: public tags: ["mainstream-rock-radio-stations-in-the-united-states", "radio-stations-in-memphis,-tennessee", "cumulus-media-radio-stations", "radio-stations-established-in-1985", "radio-stations-in-tennessee", "1985-establishments-in-tennessee"] description: "Radio station in Millington–Memphis, Tennessee" topic_path: "geography/united-states" source: "https://en.wikipedia.org/wiki/WXMX" license: "CC BY-SA 4.0" wikipedia_page_id: 0 wikipedia_revision_id: 0

::summary Radio station in Millington–Memphis, Tennessee ::

::data[format=table title="Infobox radio station"]

Field	Value
name	WXMX
logo	WXMX.png
logo_upright	.33
city	Millington, Tennessee
country	US
area	Greater Memphis
branding	98.1 The Max
frequency
airdate
format	Mainstream rock
erp	100,000 watts
haat	265 m
coordinates
class	C1
facility_id	35399
former_callsigns
affiliations	United Stations Radio Networks
Westwood One
owner	Cumulus Media
licensee	Radio License Holding CBC, LLC
sister_stations	WGKX, WKIM, WRBO
webcast
website	981themax.com
licensing_authority	FCC
::

| name = WXMX | logo = WXMX.png | logo_upright = .33 | city = Millington, Tennessee | country = US | area = Greater Memphis | branding = 98.1 The Max | frequency = | airdate = | format = Mainstream rock | erp = 100,000 watts | haat = 265 m | coordinates = | class = C1 | facility_id = 35399 | former_callsigns = | affiliations = United Stations Radio Networks Westwood One | owner = Cumulus Media | licensee = Radio License Holding CBC, LLC | sister_stations = WGKX, WKIM, WRBO | webcast = | website = 981themax.com | licensing_authority = FCC

WXMX (98.1 FM) is a commercial radio station licensed to Millington, Tennessee, and serving Greater Memphis. It airs a mainstream rock radio format branded as "98-1 The Max". WXMX is owned by Cumulus Media with studios at the Memphis Radio Group Building on Murray Avenue near Interstate 240 in East Memphis.

WXMX has an effective radiated power (ERP) of 100,000 watts, the maximum for most FM stations in the U.S. The transmitter site is off Raleigh Lagrange Road in Cordova, Tennessee.

History

The station signed on the air on April 12, 1960. Its original call sign was KOSE-FM and it was located in Osceola, Arkansas, about 50 miles north of Memphis, so it was difficult to hear in the Memphis area. At first, it largely simulcast its sister station, 860 KOSE. It later had an easy listening format.

In the late 1980s, the station was given permission from the Federal Communications Commission to "move in" to the more lucrative Memphis radio market. The transmitter was relocated to a 700 ft tower near Memphis at 100,000 watts. The call letters were WMPZ and the station was airing a Top 40 hits format.

The station adopted its current mainstream rock format on April 1, 2005. For many years, the station aired the Drake and Zeke morning show. In 2015, Zeke Logan died and the show became known as Drake in the Morning. The show lasted until 2020, when Drake Hall departed the station.

A new morning show was called Danni and the Jar, featuring Danni Bruns and Chris Jarman. In December 2020, Jarman died. The current wake-up drive time show is Danni and Country Cory in the Morning. In evenings, the nationally syndicated Steve Gorman Rocks is heard, hosted by Steve Gorman of the Black Crowes.

References

References

1. "Login to All Access - Breaking Radio News and Free New Music - AllAccess.com".
2. [https://fccdata.org/?facid=&call=wxmx&ccode=1&city=&state=&country=US&zip=&arn=&party=&lmspf=&lmspl=&party_type=ELMFA&latd=&lond=&lang=en FCCdata.org/WXMX]
3. [https://www.worldradiohistory.com/Archive-BC-YB/1977/C%20Section%20Radio%20Broadcasting%20Yearbook%201977%20P-6.pdf ''Broadcasting Yearbook 1977'' page C-15. Retrieved Dec. 29, 2025.]
4. [https://www.worldradiohistory.com/Archive-BC-YB/1990/B-All-Radio-BC-YB-1990.pdf ''Broadcasting & Cable Yearbook 1990'' page B-249. Retrieved Dec. 29, 2025.]
5. (2005-04-08). "Citadel Rocks to 'The Max' in Memphis". Radio & Records.
6. "WXMX Morning Man Zeke Logan Passes at 49".
7. (30 April 2020). "Drake in the Morning Departs 98.1 the Max - RadioInsight".
8. (16 December 2020). "WXMX Memphis Morning Host Chris Jarman Dies - RadioInsight".
9. [https://www.981themax.com/shows/ 981themax.com/shows]

::callout[type=info title="Wikipedia Source"] This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page. ::