WOEX

Quality 0.50 · 2 views · Updated 2 months ago

Bilingual adult contemporary radio station in Orlando, Florida

title: "WOEX" type: doc version: 1 created: 2026-02-28 author: "Wikipedia contributors" status: active scope: public tags: ["radio-stations-in-orlando,-florida", "spanish-language-radio-stations-in-florida", "cox-media-group", "radio-stations-established-in-1948", "1948-establishments-in-florida", "adult-contemporary-radio-stations-in-the-united-states"] description: "Bilingual adult contemporary radio station in Orlando, Florida" topic_path: "geography/spain" source: "https://en.wikipedia.org/wiki/WOEX" license: "CC BY-SA 4.0" wikipedia_page_id: 0 wikipedia_revision_id: 0

::summary Bilingual adult contemporary radio station in Orlando, Florida ::

::data[format=table title="Infobox radio station"]

FieldValue
cityOrlando, Florida
countryUS
nameWOEX
logoWOEX-FM logo 2024.jpg
logo_upright.8
areaCentral Florida
frequency
rdsHITS965 ORLANDO
brandingHits 96.5
languageSpanish
formatLatin pop–adult contemporary music
subchannelsHD2: News/talk (WDBO simulcast)
ownerCox Media Group
licenseeCox Radio, LLC
sister_stationspart of Cox cluster with TV station WFTV
airdate
former_callsigns
callsign_meaning"Orlando Exitos" (former branding)
licensing_authorityFCC
facility_id23443
classC
erp
haat454 m
coordinates
webcast
website
::

| city = Orlando, Florida | country = US | name = WOEX | logo = WOEX-FM logo 2024.jpg | logo_upright = .8 | area = Central Florida | frequency =
| rds = HITS965 ORLANDO | branding = Hits 96.5 | language = Spanish | format = Latin pop–adult contemporary music | subchannels = HD2: News/talk (WDBO simulcast) | owner = Cox Media Group | licensee = Cox Radio, LLC | operator = | sister_stations = part of Cox cluster with TV station WFTV | airdate = | former_callsigns = | callsign_meaning = "Orlando Exitos" (former branding) | licensing_authority = FCC | facility_id = 23443 | class = C | erp = | haat = 454 m | coordinates = | webcast = | website =

WOEX (96.5 FM, "Hits 96.5") is a radio station in Orlando, Florida. Owned by Cox Media Group, it broadcasts a Spanish-language format featuring Latin pop and English-language adult contemporary music

is a commercial radio station in Orlando, Florida. It is owned by Cox Media Group and airs an bilingual adult contemporary radio format. WOEX's studios and offices are located in Orlando on North John Young Parkway (Route 423).

WOEX has an effective radiated power (ERP) of 99,000 watts (100,000 watts with beam tilt). The transmitter tower is in Bithlo, off Fort Christmas Road (Route 420). WOEX broadcasts in the HD Radio format; the HD2 subchannel carries the news/talk format found on co-owned WDBO.

History

Early years

The station first signed on in 1952 as WHOO-FM, the FM counterpart to WHOO (now WTLN). The stations were owned by WHOO, Inc., and had their studios in the Fort Gatlin Hotel. WHOO-AM-FM simulcast their programming and were network affiliates of ABC Radio.

Beautiful music

By the 1960s, WHOO-FM was airing a beautiful music format, no longer simulcast with its parent AM station. WHOO-FM also carried a commercial-free background music service for stores and restaurants, not available to regular FM listeners, but picked up by using special receivers, through a subsidiary communications authority (SCA) subscription service.

WHOO-FM was originally powered at 59,000 watts, using a tower at 1,000 feet, with a signal that extensively covered Central Florida, from Tampa Bay to Daytona Beach. WHOO-FM was one of the first stations in Central Florida to be heard in FM stereo full-time.

From country to rock

In the 1980s, the subscription music service was sold. With WHOO airing a personality and information-oriented country music format, management decided to flip WHOO-FM to a music intensive country format as "96 Country" in 1984.

In 1987, WHOO-AM-FM were bought by TK Communications, Inc. The AM station remained country, but on March 1, at midnight, WHOO-FM began stunting with non-stop songs from The Beatles. (That same day, the first Beatles CDs were released.) When the all-Beatles stunt ended, the new owners switched the format to adult-oriented album rock. The station's call sign were changed to WHTQ, and it began calling itself "Q 96." In the next couple of years, WHTQ moved to a classic rock format.

Cox ownership

TK Communications was sold to Granum Communications in 1995 for $12 million. In turn, Granum was acquired by Infinity Broadcasting (which was later renamed CBS Radio, now part of Entercom). Infinity quickly spun off WHOO, WMMO and WHTQ to Cox Radio, in order for Infinity to acquire WCKG in Chicago.

The classic rock format lasted 23 years. On February 18, 2011, at 5 p.m., after playing "Pride (In The Name Of Love)" by U2 and after a commercial set, Cox Radio announced that WHTQ would begin adding new rock songs and recent titles, and modify its moniker to "96 Rock." It began the new format with "Alive" by Pearl Jam. In addition to WHTQ tweaking the classic rock format, WJRR switched back to active rock from alternative rock.

Switch to news/talk

Just 6 months after the launch of "96 Rock", on August 19, 2011, at 5 a.m., after playing "Sad but True" by Metallica, WHTQ flipped to a simulcast of co-owned news/talk-formatted WDBO. The change followed a decrease in WHTQ's ratings, and a decision to give WDBO's talk format a wider audience by putting it on the powerful 100,000 watt FM signal, which switched its call sign to WDBO-FM. The rock format at first continued on the station's HD Radio signal, 96.5-HD2, for a few months after the switch before being discontinued altogether.

WDBO-AM-FM branded itself as "FM-96.5 News-Talk WDBO" for much of 2012, to emphasize its new availability on FM radio.

::figure[src="https://upload.wikimedia.org/wikipedia/commons/e/eb/WDBO-FM_former_logo_(August-December_2011).png" caption="Former logo of the radio station, used from August 19, 2011 through December 2011" alt=""] ::

::figure[src="https://upload.wikimedia.org/wikipedia/commons/3/3b/WDBO-FM_logo.png" caption="Former logo from 2012 to 2013. Another logo was used from 2013 to 2020."] ::

Programming changes occurred in October 2012, when Clark Howard rejoined the station's lineup after an absence of several years. The Neal Boortz Show was shortened to two hours and aired from 9 a.m. to 11 a.m., which pushed up the local Mel Robbins Show to the 11 a.m.-1 p.m. timeslot. These moves coincided with a change in branding to NewsTalk 96.5 WDBO.

Shortly afterward, on November 12, 2012, the news/talk format became FM-only, as WDBO relaunched as a sports radio station affiliated with ESPN Radio. WDBO became the flagship station for the Orlando Magic Radio Network, with WDBO-FM also simulcasting the games.

On April 29, 2013, sweeping changes were made to the station as it was rebranded News 96.5: "Orlando′s New 24-Hour News, Weather and Traffic." From then until 2015, all on-air references to the call sign WDBO were dropped, aside from hourly IDs. The call letters were slowly re-integrated into the branding over the months of October and November 2015.

A weekday segment known as "The Three Big Things You Need to Know" was introduced at approximately :15 and :45 past the hour. In addition, Orlando Magic games were heard on the AM station only, and news hours were added at noon and 6 p.m. In 2015, the station added Dana Loesch's syndicated talk show to the lineup.

Spanish-language music

::figure[src="https://upload.wikimedia.org/wikipedia/commons/4/47/WDBO-FM_2020.jpeg" caption="Former logo from 2020 to 2024"] ::

On June 24, 2020, Cox Radio announced that WDBO-FM's news/talk programming would relocate back to WDBO-AM. An FM translator, 107.3 W297BB, would begin simulcasting WDBO. Five days later, WDBO-FM would flip to Spanish CHR as Éxitos 96.5 (the "Éxitos" branding was previously on W297BB, which was used for a Spanish hot adult contemporary format). On July 14, 2020, WDBO-FM changed its call sign to WOEX to match the Éxitos branding.

On October 17, 2024, WOEX flipped from Spanish CHR to a hybrid Latin pop/English-language adult contemporary format as Hits 96.5, modeled after Miami's WMIA-FM. In November 2025, WOEX announced that it would air Christmas music for the holiday season while maintaining its Spanish-language presentation, promoting itself as the "first" bilingual Christmas station.

References

References

  1. [https://www.news965.com/contact-us/ News965.com/contact-us]
  2. [https://radio-locator.com/info/WOEX Radio-Locator.com/WOEX]
  3. [https://www.americanradiohistory.com/Archive-BC-YB/1954/Radio%20AL%20MT%20BC%20YB%201954.pdf Broadcasting Yearbook 1954 page 109]
  4. [http://cflradio.net/96.5_WHOO_FM.htm CentralFloridaRadio.net/WHOO-FM History]
  5. [https://www.americanradiohistory.com/Archive-BC-YB/1990/B-Radio-AL-MT-BC-YB-1990.pdf Broadcasting Yearbook 1990 page B-71]
  6. [https://www.americanradiohistory.com/Archive-BC-YB/1996/B-AL-MT-BC-YB-1996.pdf Broadcasting & Cable Yearbook 1996 page B-91]
  7. [http://www.wdbo.com/news/news/local/press-release-wdbo-headed-fm-dial/nDJJm/ Press Release: WDBO headed to FM dial] - ''Retrieved August 17, 2011.''
  8. "WDBO Program Schedule ALERT {{!".
  9. "ESPN Radio Returns to Orlando Debuts Nov. 12 {{!".
  10. [http://radioinsight.com/blog/headlines/81789/wdbo-rebrands/ WDBO Rebrands]. Note there is an error in the article with the slogan.
  11. (June 24, 2020). "Cox Media To Launch Exitos 96.5 Orlando While WDBO Moves".
  12. [https://www.coxmediagroup.com/spanish-language-radio-station-exitos-96-5-to-launch-in-orlando-on-monday-june-29/ CoxMediaGroup.com "Spanish Language Radio Exitos 96.5 to Launch in Orlando"]
  13. (2024-10-17). "Cox Brings Bilingual AC To Orlando".
  14. Venta, Lance. (2025-11-19). "WOEX To Launch First Bilingual Christmas Playlist".

::callout[type=info title="Wikipedia Source"] This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page. ::

radio-stations-in-orlando,-floridaspanish-language-radio-stations-in-floridacox-media-groupradio-stations-established-in-19481948-establishments-in-floridaadult-contemporary-radio-stations-in-the-united-states