WMAM
title: "WMAM" type: doc version: 1 created: 2026-02-28 author: "Wikipedia contributors" status: active scope: public tags: ["radio-stations-in-wisconsin", "sports-radio-stations-in-the-united-states", "espn-radio-stations", "radio-stations-established-in-1939", "infinity-sports-network-stations", "1939-establishments-in-wisconsin"] topic_path: "sports" source: "https://en.wikipedia.org/wiki/WMAM" license: "CC BY-SA 4.0" wikipedia_page_id: 0 wikipedia_revision_id: 0
::data[format=table title="Infobox radio station"]
| Field | Value |
|---|---|
| name | WMAM |
| city | Marinette, Wisconsin |
| area | Green Bay, Wisconsin |
| branding | Sportsradio 570 & 104.5 |
| frequency | 570 kHz |
| translator | 104.5 W283DD (Marinette) |
| airdate | October 8, 1939 |
| format | Sports |
| power | 250 watts day |
| 100 watts night | |
| class | D |
| facility_id | 40149 |
| affiliations | ESPN Radio |
| Milwaukee Brewers Radio Network | |
| owner | Radio Plus Bay Cities, LLC |
| sister_stations | WAGN, WHYB, WLST, WSFQ |
| webcast | Listen Live |
| website | WMAM Online |
| licensing_authority | FCC |
| :: |
| name = WMAM | logo = | city = Marinette, Wisconsin | area = Green Bay, Wisconsin | branding = Sportsradio 570 & 104.5 | frequency = 570 kHz | translator = 104.5 W283DD (Marinette) | airdate = October 8, 1939 | format = Sports | power = 250 watts day 100 watts night | class = D | facility_id = 40149 | callsign_meaning = | former_callsigns = | affiliations = ESPN Radio Milwaukee Brewers Radio Network | owner = Radio Plus Bay Cities, LLC | sister_stations = WAGN, WHYB, WLST, WSFQ | webcast = Listen Live | website = WMAM Online | licensing_authority= FCC
WMAM (570 AM) is a class D radio station in Marinette, Wisconsin, serving the Marinette/Menominee, Michigan area. It operates omnidirectionally with a daytime power of 250 watts and a reduced nighttime power of 100 watts.
Although presently classified as a Class D station, this station was originally classified as a "Class C [Class IV; Local] station 'grandfathered' as operating on a Class B [Class III; Regional] channel" one of only two such stations in the U.S. Official FCC license note: "CLASS IV ON REGIONAL CHANNEL; SEE §73.29"
WMAM currently carries ESPN Radio.
History
::figure[src="https://upload.wikimedia.org/wikipedia/commons/3/38/WMAM_Radio_Station.jpg" caption="The radio station in 2011."] ::
The call letters WMAM were previously assigned to a radio station in Beaumont, Texas, from August 1922 until October 1923.
WMAM in Marinette started in 1939, where the call letters reportedly stand for "Marinette and Menominee," or, "Wisconsin Michigan Air Messenger."
WMAM filed for a television license in July 1952, as WMBV-TV channel 11. By 1959, WMBV-TV moved to Green Bay and became WLUK-TV.
Ownership
- 1939: M & M Broadcasting, Inc.
- 1956: Guild Films Co. purchases both WMAM and WMBV-TV
- (Year Unknown): Quicksilver Broadcasting, LLC
- 2006: Armada Media – Menominee, Inc. a.k.a. Armada Media Corporation
- 2014: Radio Plus Bay Cities, LLC
Personnel
A notable personality at WMAM was Howard Emich, who worked at WMAM from 1940 to 1980. Known as "Marinette’s Newsman", he delivered over 10,000 news broadcasts and was inducted into the Wisconsin Broadcasters Association Hall of Fame in 1998.
References
References
- [https://babel.hathitrust.org/cgi/pt?id=umn.319510008420257&view=1up&seq=456 "New Stations"], ''Radio Service Bulletin'', September 1, 1922, page 4.
- [https://babel.hathitrust.org/cgi/pt?id=umn.319510008420265&view=1up&seq=203 "Strike out all particulars"], ''Radio Service Bulletin'', November 1, 1923, page 9.
- [http://www.qsl.net/k9ez/history.htm ''History of Wisconsin AM stations''] Accessed 2 November 2011.
- [http://www.pchswi.org/archives/misc/call_letters.html Portage County Historical Society of Wisconsin. ''Wisconsin Radio – What’s In The Call Letters?''] Accessed 2 November 2011.
- [http://www.americanradiohistory.com/Archive-BC-IDX/53-OCR/BC-1953-03-09-Page-0040.pdf Broadcasting Publications Inc. ''WOPI TV BID 'NOT FILED IN GOOD FAITH', WCYB TELLS FCC IN PLEA FOR GRANT'' (Broadcasting – Telecasting. March 9, 1953.) pp. 40–44.] Accessed 2 November 2011.
- [http://www.fox11online.com/dpp/news/WLUK_TV_Station_History fox11online.com ''Station History'' (11 Oct 2008).] Accessed 2 November 2011
- [https://books.google.com/books?id=gQoEAAAAMBAJ&dq=wmam+radio+history&pg=PA12 The Billboard. ''Guild Films Buys Stations''. Jun 16, 1956.] Accessed 2 November 2011
- [http://www.wbafoundation.org/hall-of-fame/member.asp?MemberID=2348 ''Wisconsin Broadcasters Association Hall of Fame: Howard Emich''.] Accessed 2 November 2011.
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