WHOM

---

title: "WHOM" type: doc version: 1 created: 2026-02-28 author: "Wikipedia contributors" status: active scope: public tags: ["1958-establishments-in-new-hampshire", "mainstream-adult-contemporary-radio-stations-in-the-united-states", "mount-washington-(new-hampshire)", "radio-stations-established-in-1958", "radio-stations-in-new-hampshire", "townsquare-media-radio-stations"] description: "Radio station in the United States" topic_path: "geography/united-states" source: "https://en.wikipedia.org/wiki/WHOM" license: "CC BY-SA 4.0" wikipedia_page_id: 0 wikipedia_revision_id: 0

::summary Radio station in the United States ::

::data[format=table title="Infobox radio station"]

Field	Value
name	WHOM
logo	WHOM.png
city	Mount Washington, New Hampshire
country	US
area	Portland metropolitan area and Northern New England
branding	94.9 H-O-M
frequency	94.9 MHz
airdate
format	Adult contemporary
erp	50,000 watts
haat	1141 m
class	C
facility_id	49687
licensing_authority	FCC
callsign_meaning	"We're High On the Mountain"
former_callsigns
affiliations	Compass Media Networks
owner	Townsquare Media
licensee	Townsquare License, LLC
sister_stations
webcast
website
::

| name = WHOM | logo = WHOM.png | logo_size = | city = Mount Washington, New Hampshire | country = US | area = Portland metropolitan area and Northern New England | branding = 94.9 H-O-M | frequency = 94.9 MHz | airdate = | format = Adult contemporary | erp = 50,000 watts | haat = 1141 m | class = C | facility_id = 49687 | licensing_authority = FCC | callsign_meaning = "We're High On the Mountain" | former_callsigns = | affiliations = Compass Media Networks | owner = Townsquare Media | licensee = Townsquare License, LLC | sister_stations = | webcast = | website = WHOM (94.9 FM, "94.9 H-O-M") is an American radio station which airs an adult contemporary radio format. WHOM is owned by Townsquare Media and transmits from atop Mount Washington, New Hampshire, its community of license. The station primarily targets the Portland, Maine area, but due to the high elevation of Mount Washington, can be heard across a much wider area of Maine and New Hampshire, northern and central Vermont, and parts of southern Quebec, northeastern Massachusetts and the Adirondacks of upstate New York.

History

WMTW-FM

The station that is today WHOM signed on the air July 9, 1958, as WMTW-FM. Along with WMTW-TV (channel 8), which had signed on in 1954, WMTW-FM was owned by Mount Washington Television, an ownership group that included former Maine governor Horace Hildreth. For most of its early years, WMTW-FM broadcast a beautiful music format, featuring quarter-hour sweeps of mostly soft instrumentals, with limited talking and commercials.

The WMTW stations were sold to Jack Paar of Tonight Show fame in 1963. Jack Paar, in turn, sold WMTW-FM-TV to Mid New York Broadcasting in 1967. In 1971, Mid New York sold WMTW-FM to Alpine Broadcasting while retaining the TV station.

With the ownership change, the radio station switched its call letters to WWMT in 1972, then to WMTQ in 1973, and then finally to the current WHOM in 1976. The station offered an easy listening format consisting of instrumental versions of pop songs from artists like Henry Mancini, Ray Conniff, Percy Faith, Chet Atkins, and Herb Alpert, as well as several soft vocals per hour like The Carpenters, Dionne Warwick, Johnny Mathis, and Perry Como. This format continued through the 1980s.

WHOM

In January 1990, WHOM dropped the easy listening music for a soft adult contemporary format, dubbed "soft and easy favorites" by the station. It continued to market itself as an easy listening station and retained its air staff. In the mid 1990s, the station began adding softer songs by contemporary hit artists and began playing current product. By 2000, WHOM was more of a mainstream adult contemporary station.

The station was sold to Fuller-Jeffrey Broadcasting by Barnstable Broadcasting in 1996. Fuller-Jeffrey then sold most of its stations, including WHOM, to Citadel Broadcasting in 1999. Citadel merged with Cumulus Media on September 16, 2011.

On August 30, 2013, a deal was announced in which Townsquare Media would acquire 53 Cumulus stations, including WHOM, for $238 million. The deal was part of Cumulus' acquisition of Dial Global; Townsquare and Dial Global were both controlled by Oaktree Capital Management. The sale to Townsquare was completed on November 14, 2013.

References

References

1. (1981). "Broadcasting Yearbook 1981".
2. (July 2025). "Broadcasting Yearbook 1958".
3. Marsters, Jack. (October 11, 1963). "Jack Paar Buys WMTW-TV". [[The Gazette (Montreal)]].
4. (November 10, 1967). "Bits of Show Business". [[The Milwaukee Journal]].
5. (1973). "Broadcasting Yearbook 1973".
6. "WHOM history cards". [[Federal Communications Commission]].
7. (1974). "Broadcasting Yearbook 1974".
8. (1977). "Broadcasting Yearbook 1977".
9. Fybush, Scott. (June 18, 1996). "Portland Consolidates". New England RadioWatch.
10. Fybush, Scott. (April 30, 1999). "Fuller-Jeffrey Sells Out". North East RadioWatch.
11. (September 16, 2011). "Cumulus now owns Citadel Broadcasting". Atlanta Business Journal.
12. (August 30, 2013). "Official: Cumulus Buys Dial Global, Spins Some Stations To Townsquare; Peak Stations Sold To Townsquare, Fresno Spun To Cumulus". All Access.
13. (August 30, 2013). "Cumulus Makes Dial Global And Townsquare Deals Official". RadioInsight.
14. (November 15, 2013). "Cumulus-Townsquare-Peak Deal Closes". All Access.

::callout[type=info title="Wikipedia Source"] This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page. ::