WeatherBug
American weather information service
title: "WeatherBug" type: doc version: 1 created: 2026-02-28 author: "Wikipedia contributors" status: active scope: public tags: ["meteorological-data-and-networks", "meteorological-companies", "companies-based-in-new-york-city", "consulting-firms-established-in-1993", "business-services-companies-established-in-1993", "internet-properties-established-in-2000", "educational-software-for-macos", "educational-software-for-windows", "educational-software-for-linux", "android-(operating-system)-software", "ios-software", "mobile-software", "2016-mergers-and-acquisitions"] description: "American weather information service" topic_path: "philosophy" source: "https://en.wikipedia.org/wiki/WeatherBug" license: "CC BY-SA 4.0" wikipedia_page_id: 0 wikipedia_revision_id: 0
::summary American weather information service ::
::data[format=table title="Infobox software"]
| Field | Value |
|---|---|
| name | WeatherBug |
| logo | Weatherbug Logo.svg |
| screenshot | |
| operating system | Desktop |
| Microsoft Windows, macOS, Linux | |
| Mobile | |
| Android,iOS, Windows OS | |
| website | |
| :: |
| name = WeatherBug | logo = Weatherbug Logo.svg | logo alt = | logo caption = | screenshot =
| screenshot alt = | caption = | author = | developer = | released = | latest preview version = | latest preview date = | operating system = Desktop Microsoft Windows, macOS, Linux Mobile Android,iOS, Windows OS | platform = | language = | genre = | license = | website =
WeatherBug is a brand based in New York City that provides location-based advertising to businesses. WeatherBug consists of a mobile app reporting live and forecast data on hyperlocal weather to consumer users.
History
Originally owned by Automated Weather Source, the WeatherBug brand was founded by Bob Marshall and other partners in 1993. It started in the education market by selling weather tracking stations and educational software to public and private schools and then used the data from the stations on their website. Later, the company began partnering with TV stations so that broadcasters could use WeatherBug's local data and camera shots in their weather reports.
In 2000, the WeatherBug desktop application and website were launched. Later, the company launched WeatherBug and WeatherBug Elite as smartphone apps for iOS and Android, which won an APPY app design award in 2013. The company also sells a lightning tracking safety system that is used by schools and parks in southern Florida and elsewhere.
The company used lightning detection sensors throughout Guinea in Africa to track storms as they develop and has more than 50 lightning detection sensors in Brazil. Earth Networks received The Award for Outstanding Services to Meteorology by a Corporation in 2014 from the American Meteorological Society for "developing innovative lightning detection data products that improve severe-storm monitoring and warnings."
WeatherBug announced in 2004 it had been certified to display the ** TRUSTe** privacy seal on its website. In 2005, Microsoft AntiSpyware flagged the application as a low-risk spyware threat. According to the company, the desktop application is not spyware because it is incapable of tracking users' overall Web use or deciphering anything on their hard drive.
In early 2011, AWS Convergence Technologies, Inc. (formerly Automated Weather Source) changed its name to Earth Networks, Inc.
In April 2013, WeatherBug was the second most popular weather information service on the Internet, behind only The Weather Channel's Web site, and ahead of the sites run by Weather Underground and AccuWeather.
In November 2016, it was announced that xAd acquired WeatherBug from Earth Networks.
In June 2017, xAd rebranded as GroundTruth to reflect a change in company focus from advertising to media and data services.
Mobile application
| title = WeatherBug | name = | logo = | logo caption = | screenshot = | caption = | collapsible = | author = | developer = WeatherBug | released = Android: | discontinued = | latest release version = | latest release date = | status = | programming language = | operating system = | platform = {{Plain list|
- Android
- iOS
- Windows OS | size = | language = | language count = | language footnote = | genre = | license = | alexa = | website = https://www.weatherbug.com | standard = | AsOf = | frequently updated =
WeatherBug is a mobile application created by WeatherBug for Android and iOS platforms. An iPhone version was available in October 2007, and the Android version was released in November 2008 and 2009.
References
References
- "Appy Awards". mediapost.com.
- (7 September 2022). "Dodging lightning". floridaweekly.com=14 March 2015.
- "Lightning Detection Network Tested-outfor Storm Tracking".
- "American Meteorological Society - Awards".
- "WeatherBug Certified Under TRUSTe Privacy Seal Program". [[PR Newswire]].
- (7 January 2005). "WeatherBug Miffed at Microsofts Spyware Classification". eweek.com.
- "USA weather and forecast information on WeatherBug.com". weatherbug.com.
- Staci D. Kramer. (2012-07-02). "Weather Channel buys Weather Underground; brand stays". paidcontent.org.
- (2016-11-15). "xAd Raises $42.5M Series E, Acquires WeatherBug; Accelerates Location Technology to Predict Where Consumers Will Go Next - xAd Website". xAd Website.
- (2017-06-15). "xAd Unveils Major Rebranding Effort as GroundTruth to Expand Beyond Media - Business Wire".
- Moren, Dan. (July 17, 2008). "Review: WeatherBug for iPhone". [[Macworld]].
- "WeatherBug". [[Imagine Publishing]].
- "New App Tells You When Lightning Is Nearby". LiveScience.com.
- Dolcourt, Jessica. (Oct 23, 2007). "WeatherBug now forecasting on iPhone". [[CNET]].
::callout[type=info title="Wikipedia Source"] This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page. ::