Target Games

---

title: "Target Games" type: doc version: 1 created: 2026-02-28 author: "Wikipedia contributors" status: active scope: public tags: ["publishing-companies-of-sweden", "role-playing-game-publishing-companies", "defunct-video-game-companies-of-sweden", "companies-based-in-stockholm", "video-game-companies-established-in-1980", "video-game-companies-disestablished-in-1999", "swedish-companies-established-in-1980", "1999-disestablishments-in-sweden"] description: "Tabletop role-playing game publisher" topic_path: "geography/sweden" source: "https://en.wikipedia.org/wiki/Target_Games" license: "CC BY-SA 4.0" wikipedia_page_id: 0 wikipedia_revision_id: 0

::summary Tabletop role-playing game publisher ::

::data[format=table title="Infobox company"]

Field	Value
name	Target Games AB
logo	Target Games.png
logo_size	150px
foundation
defunct
type	Publicly traded Aktiebolag
fate	Bankruptcy
founder	Fredrik Malmberg, Lars-Åke Thor, Johan Arve, Klas Berndal, Roger Undhagen
location_city	Stockholm
location_country	Sweden
key_people	Anders Blixt, Bryan Winter
industry	Role-playing games, collectible card games, miniature wargaming, and other assorted media
products	Drakar och Demoner, Mutant, Mutant Chronicles, Kult, Doom Troopers, Warzone
divisions
::

| name = Target Games AB | logo = Target Games.png | logo_size = 150px | foundation = | defunct = | caption = | type = Publicly traded Aktiebolag | genre = | fate = Bankruptcy | predecessor = | successor = | founder = Fredrik Malmberg, Lars-Åke Thor, Johan Arve, Klas Berndal, Roger Undhagen | location_city = Stockholm | location_country = Sweden | area_served = | key_people = Anders Blixt, Bryan Winter | industry = Role-playing games, collectible card games, miniature wargaming, and other assorted media | products = Drakar och Demoner, Mutant, Mutant Chronicles, Kult, Doom Troopers, Warzone | services = | revenue = | operating_income = | net_income = | aum = | assets = | equity = | owner = | num_employees = | parent = | divisions = | subsid = | traded_as = | homepage = | footnotes = | intl = Target Games was a Swedish publisher of role-playing games active from 1980 until the year 1999 when they went into bankruptcy proceedings. Until the mid-1990s they published their Swedish roleplaying games under the brand name Äventyrsspel (meaning "adventure games").

Publications

They published much of their early material in the form of stapled books in G5 (169 × 239 mm) format in a box together with dice. Until the mid-1990s Target Games published their Swedish role-playing games under the brand name (meaning "adventure games").

Äventyrsspel released the role-playing games Drakar och Demoner (1982), Mutant (1984) (with the later versions Mutant (1989), Mutant RYMD (1992) and Mutant Chronicles, Kult (1991), Chock (1985, a translation of Chill), Sagan om Ringen (1986, a translation of Middle-earth Role Playing) and Stjärnornas Krig (1988, a translation of the WEG Star Wars role-playing game). Target Games also published the miniature wargames Warzone and Chronopia, and several collectible card games including Doomtrooper.

They also released three generic sourcebooks, Grymkäfts fällor (1987) (translated from the classic game supplement Grimtooth's Traps), Stadsintermezzon (1988) and Skattkammaren (1988) as well as many adventures and sourcebooks for their games. Target Games was reconstructed in 1999 and ceased publication of all of its inventory and the intellectual property rights were transferred to the daughter company Paradox Entertainment, which later became an independent company. Some of the titles have since been licensed to new game companies.

Beside role-playing games, the company had its own store chain named , a trade magazine named , published translated gamebooks (the Lone Wolf series among others) as well as publishing family board games (under the Casper trademark) and translated fantasy novels (beginning with a Conan the Barbarian book). Target Games also published at least three computer games (including one Drakar och Demoner game) before reconstruction.

Original products

{{lang|sv|Drakar och Demoner}}

Main article: Drakar och Demoner

The fantasy role-playing Drakar och Demoner (first edition published in 1982) was 's best-selling series of games. The first editions were basically a translation into Swedish of Steve Perrin's Basic Role-Playing (BRP). The various editions of the game all remained fundamentally BRP system games.The earlier editions did not include any campaign setting except for some information about generic fantasy creatures and so on. Over time, different writers created the "Ereb Altor" campaign setting piecemeal in adventures and source books. For the fifth edition, released in 1994, a new setting was created, dubbed "Chronopia", that had a darker tone.

Today the Drakar och Demoner brand is owned by Swedish company Free League Publishing.

Mutant

Main article: Mutant (role-playing game)

::figure[src="https://upload.wikimedia.org/wikipedia/commons/5/51/Mutant,_box_cover_of_1989_version_of_Swedish_role-playing_game.jpg" caption="1989 version box cover"] ::

The name Mutant was used for a series of related science fiction themed role-playing games. The 1984 version was set in a post-apocalyptic world similar to the one in Gamma World. Mutant 2 (1986) was an expansion module with more advanced rules. The 1989 version was a cyberpunk game while the later Mutant RYMD (1992) and Mutant Chronicles (first edition 1993) were science fantasy games set in the Solar System. These versions used variants of the same Basic Role-Playing rule system used in Drakar och Demoner.

Later Mutant games include Undergångens arvtagare (Heirs to the Apocalypse) by Järnringen, and År Noll by Fria Ligan (who publishes the English-language version of that game, Mutant – Year Zero, as Free League).

Mutant Chronicles

Main article: Mutant Chronicles

An offshoot of Mutant, as an RPG set in a dystopic future solar system, Mutant Chronicles evolved into a brand of its own. The Mutant Chronicles brand later became so popular that it spawned multiple spin-offs as well, most notably the Doomtrooper collectible card game as well as the Warzone miniature wargame.

Kult

Main article: Kult (role-playing game)

Kult is a contemporary horror-themed game that first released in 1991. The setting was inspired by Gnostic philosophy and horror films such as Hellraiser. The violent horror themes of the game made it a subject of controversy in Sweden on multiple occasions. This resulted in Swedish toy stores refusing to sell the game.

There were three editions based on the original ruleset published in Swedish, English and more by several companies.

2018 saw a brand-new edition Divinity Lost by Helmgast, using a version of the Apocalypse World engine.

References

References

1. "Runan, rollspelsfansinet Runan".
2. (November 1999). "Roger Undhagen ny VD i Effnet AB".
3. "Runan, rollspelsfansinet Runan".
4. "Pressmeddelande Stockholm".
5. (31 August 2021). "Fria Ligan förlag ger ut nytt Drakar och Demoner".
6. "Sveriges riksdag".
7. "Björns rollspelssida - Motion om rollspel".
8. "Aftonbladet: Läkare: Förbjud lekarna".
9. "Kult".

::callout[type=info title="Wikipedia Source"] This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page. ::