Sausage Software

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Now defunct creator of web editing software

title: "Sausage Software" type: doc version: 1 created: 2026-02-28 author: "Wikipedia contributors" status: active scope: public tags: ["defunct-software-companies-of-australia"] description: "Now defunct creator of web editing software" topic_path: "geography/australia" source: "https://en.wikipedia.org/wiki/Sausage_Software" license: "CC BY-SA 4.0" wikipedia_page_id: 0 wikipedia_revision_id: 0

::summary Now defunct creator of web editing software ::

::data[format=table title="Infobox company"]

FieldValue
nameSausage Software
logoFile:Sausagesoftwarelogo.png
typeProprietary limited company
genreWeb development
fateMerged into SMS Management & Technology in 2000
foundationMelbourne, Australia ()
founderSteve Outtrim
location_cityMelbourne
location_countryAustralia
key_peopleKevin Pownall (Chief Operating Officer)

| | industry | Web publishing | | products | HotDog Web Editor | ::

| name = Sausage Software | logo = File:Sausagesoftwarelogo.png | type = Proprietary limited company | genre = Web development | predecessor = | fate = Merged into SMS Management & Technology in 2000 | foundation = Melbourne, Australia () | founder = Steve Outtrim | location_city = Melbourne | location_country = Australia | location = | locations = | area_served = | key_people = Kevin Pownall (Chief Operating Officer)

Jim Paulyshyn (Marketing Director)

Steve Meltzer (Marketing Director)

Adrian Vanzyl (Director of software development)

Marty Hill (Senior Systems Engineer) | industry = Web publishing | products = HotDog Web Editor | services = | revenue = | operating_income = | net_income = | assets = | equity = | owner = | num_employees = | parent = | divisions = | subsid = | homepage = | footnotes = | intl =

Sausage Software was an Australian software company, founded by entrepreneur Steve Outtrim, which produced one of the world's most successful web editors: the HotDog web authoring tool. The product and company name have since been purchased by an Australian consulting firm, SMS Management & Technology.

HotDog and the company became the 'dotcom darling' of the Australian media receiving a large amount of media exposure due to the young age of the company's founder and staff featuring pinball machines and a pool table in the company's reception area.

Sausage Software also invested in various other pioneering software strategies and products:

  • A range of small independent software products called "snaglets"
  • A unique freeware texture generator called Reptile
  • An early micro-payment system called the eVend Cashlet
  • A Java Electronic Commerce Server (JECS), a generalised middleware layer serving Java Applets with database data on request via an XML-like request/response protocol.

Their website was one of the most popular at the time, receiving 250,000 hits per day in 1996.

Products

;Software

  • Boomer
  • HotDog
  • Reptile
  • SiteFx
  • Business in a Box ;Snaglets
  • Bandwidth Buster
  • Bookworm
  • Broadway
  • Clikette
  • CrossEye
  • Dummy
  • Egor the Animator
  • Fash
  • FrameGang
  • Gatling
  • ImageWiz
  • Jackhammer
  • Lockout
  • Mousetrap
  • Swami ;Other
  • Weenies

Source:

References

References

  1. (1995). "Sausage Software Copyright Information". Sausage Software.
  2. "NetBloke.com - What happened to Sausage Software?".
  3. O’Neill, Rob: [http://computerworld.co.nz/news.nsf/news/CC256CED0016AD1ECC25684C000DFEF2 "Creative anarchy recipe of Sausage's success"], ''Computerworld'', Auckland, 19 October 1996
  4. Lebihan, Rachel: [https://web.archive.org/web/20080127124045/http://www.zdnet.com.au/news/soa/Sausage-to-raise-17million/0,139023165,120220085,00.htm "Sausage to raise $17million"], ''ZDNet Australia'', 7 May 2001
  5. King, Agnes: [https://www.arnnet.com.au/article/86512/sausage_maker_jumps_from_barbie_pool/ "The Sausage maker jumps from barbie to pool"], ''ARN'', 3 July 2000
  6. Carton, Sean: [https://www.wired.com/science/discoveries/news/1997/05/4109 "Hot Links and Snaglets"], ''Wired'', 28 May 1997
  7. Smith, Douglas: [http://cws.internet.com/article/1717-.htm "Sausage Software Reptile: Create Funky Backgrounds"], ''WinPlanet'', n.d.
  8. CobraBoy: [http://www.xent.com/FoRK-archive/may97/0003.html "Business Editors/Computer Writers"], ''eVEND'', Melbourne, Australia (Business Wire), 5 May 1997
  9. Fitzsimmons, Caitlin: [http://www.arnnet.com.au/article/91447/sausage_finds_winning_formula/ "Sausage finds winning formula"], ''ARN'', 16 February 2000
  10. [http://sysol.com.au/clients.html "Clients: Sausage Software"], ''System Solutions Pty Ltd'', 2007
  11. Institute of Chartered Accountants in Australia. (1996). "Charter". Institute of Chartered Accountants in Australia.
  12. "What's New at Sausage Software".
  13. "Older News at Sausage Software".
  14. "How To Purchase Sausage Software Products".
  15. "HotDog Web Editors - HotDog Professional, HotDog PageWiz, HotDog Junior, FlashPoint, RSS News Readers, and SuperToolz - Created by Sausage Software".
  16. "Software We Make".
  17. "HotDog Web Editors - HotDog Professional, HotDog PageWiz, HotDog Junior, FlashPoint, RSS News Readers, and SuperToolz - Created by Sausage Software".
  18. "Historical details for ABN 82 070 415 842 {{!}} ABN Lookup".

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