Pretty Cure

Japanese magical girl anime metaseries


title: "Pretty Cure" type: doc version: 1 created: 2026-02-28 author: "Wikipedia contributors" status: active scope: public tags: ["pretty-cure", "bandai-brands", "magical-girl-anime-and-manga", "mass-media-franchises-introduced-in-2004", "teen-superhero-television-series", "children's-manga", "japan-exclusive-video-games", "video-games-featuring-female-protagonists"] description: "Japanese magical girl anime metaseries" topic_path: "arts/music" source: "https://en.wikipedia.org/wiki/Pretty_Cure" license: "CC BY-SA 4.0" wikipedia_page_id: 0 wikipedia_revision_id: 0

::summary Japanese magical girl anime metaseries ::

::data[format=table title="Infobox media franchise"]

FieldValue
imageFile:PrettyCureC20thLogo.png
captionThe twentieth anniversary logo for the Pretty Cure franchise
titlePretty Cure
creatorIzumi Todo
Toei Animation
originPretty Cure
filmsPretty Cure All Stars, Pretty Cure films
tvSee below
playsPrecure Kids
musicalsSee below
vgsSee below
toysS.H. Figuarts, dolls, bracelets
::

| image = File:PrettyCureC20thLogo.png | caption = The twentieth anniversary logo for the Pretty Cure franchise | title = Pretty Cure | creator = Izumi Todo Toei Animation | origin = Pretty Cure | films = Pretty Cure All Stars, Pretty Cure films | tv = See below | plays = Precure Kids | musicals = See below | games = | rpgs = | vgs = See below | books = | novels = | comics = | magazines = | strips = | radio = | soundtracks = | music = | toys = S.H. Figuarts, dolls, bracelets | otherlabel1 = | otherdata1 = | otherlabel2 = | otherdata2 = | otherlabel3 = | otherdata3 = The Pretty Cure series is a Japanese magical girl anime franchise created by Izumi Todo and produced by Toei Animation. Each series revolves around a group of magical girls known as Pretty Cures who battle against evil forces. Starting in February 2004 with Pretty Cure, the franchise has seen many anime series, spanning over 1000 episodes to date, as well as spawning movies, manga, toys, and video games. Its most recent iteration, You and Idol Precure, began airing in February 2025 as part of TV Asahi's Sunday morning children's television block. As of December 2022, three series have received English adaptations.

Overview

Each series focuses on a group of teenage girls who are granted special items that allow them to transform into legendary warriors known as the Pretty Cure. With the assistance of creatures known as fairies, the Pretty Cure use their magical powers and enhanced strength to fight against evil forces who create monsters to bring misery to the Earth. As the series progresses and stronger enemies appear, the Cures gain new magical items, new abilities, and sometimes new allies to help them in their fight against evil.

Main series

There are currently twenty-two anime television series in the franchise, two of which are direct sequels to their previous series. To date, three of the series have received English adaptations. Pretty Cure was dubbed into English by Ocean Productions and aired in Canada under the name Pretty Cure. Smile PreCure! and DokiDoki! PreCure were adapted by Saban Brands and released on Netflix under the names Glitter Force and Glitter Force Doki Doki, respectively. The series, Kirakira Pretty Cure a la Mode, Healin' Good Pretty Cure and Tropical-Rouge! Pretty Cure, began streaming in Crunchyroll on their respective territories. Each series has received a manga adaptation illustrated by Futago Kamikita, which is published in Kodansha's Nakayoshi shoujo magazine alongside the anime. Starting with Fresh PreCure!, each ending movie featured a dance choreography by each series' Pretty Cure members.

As of 2020, Toei Animation Inc. owns the international rights to the franchise while both the dubs of Smile and DokiDoki alongside the Glitter Force brand is currently owned by Hasbro.

::data[format=table]

No.TitleGenerationRunEpisodesSeries directorRef(s)1234567891011121314151617181920212223Total23212004–present1,06721
Pretty Cure1st2004–200549Daisuke Nishio
Pretty Cure Max Heart2005–200647
PreCure Splash Star2nd2006–200749Toshiaki Komura
Yes! PreCure 53rd2007–200849
Yes! PreCure 5 GoGo!2008–200948
Fresh PreCure!4th2009–201050Junji Shimizu, Akifumi Zako
Heart Catch PreCure5th2010–201149Tatsuya Nagamine
Suite PreCure6th2011–201248Munehisa Sakai
Smile PreCure!7th2012–201348Takashi Otsuka
DokiDoki! PreCure8th2013–201449Go Koga
Happiness Charge PreCure!9th2014–201549Tatsuya Nagamine
Go! Princess PreCure10th2015–201650Yuta Tanaka
Witchy PreCure!11th2016–201750Masato Mitsuka
KiraKira PreCure a la Mode12th2017–201849Kohei Kureta, Yukio Kaizawa
HUG! Pretty Cure13th2018–201949Junichi Sato, Akifumi Zako
Star Twinkle PreCure14th2019–202049Hiroaki Miyamoto
Healin' Good Pretty Cure15th2020–202145Yoko Ikeda
Tropical-Rouge! Pretty Cure16th2021–202246Yutaka Tsuchida
Delicious Party Pretty Cure17th2022–202345Toshinori Fukasawa
Soaring Sky! PreCure18th2023–202450Koji Ogawa
Wonderful Precure!19th2024–202550Masanori Sato
You and Idol Precure20th2025-202649Chiaki Kon
Star Detective Precure!21st2026-2027TBAKoji Kawasaki
::

Films

Main article: List of Pretty Cure films

Beginning with Pretty Cure Max Heart, each television series has received a theatrical animated film based on the series, with Max Heart receiving two films. Starting in March 2009, crossover films featuring characters from multiple series have been released annually, with 12 crossover films released to date. The eleventh crossover film, Hug! Precure♡Pretty Cure: All Stars Memories, has been awarded the Guinness World Records title for "Most Magical Warriors in an Anime Film", with a total number of 55 Cures with speaking roles.

Adaptations

Video games

Several video games have been produced by Bandai Namco Entertainment (formerly Bandai) for video game systems and educational consoles, as well as Data Carddass arcade machines.

;Console video games

  • Pretty Cure: Unbelievable! The Dream Park is a Labryinth (2004, Game Boy Advance)
  • Pretty Cure Max Heart: Really? Really!? A Fight is Okay, Isn't It? (2005, Game Boy Advance)
  • Pretty Cure Max Heart: Absolutely! Pretty Cure on DS - The Great Battle Where Power Gathers (2005, Nintendo DS)
  • PreCure Splash Star: In Top Condition for the PanPaka Game! (2006, Nintendo DS)
  • Yes! PreCure 5 (2007, Nintendo DS)
  • Yes! PreCure 5 GoGo!: All Assembled! Dream Festival (2008, Nintendo DS)
  • Fresh PreCure! Play Collection (2009, Nintendo DS)
  • Heart Catch PreCure Fashion Collection (2010, Nintendo DS)
  • Let's Play With Voices! Heart Catch PreCure (2010, Nintendo DS)
  • Suite PreCure: Melody Collection (2011, Nintendo DS)
  • Smile PreCure! Let's Go! Märchen World (2012, Nintendo 3DS)
  • PreCure All Stars: All Together☆Let's Dance! (2013, Wii)
  • DokiDoki! PreCure: Impersonator Life! (2013, Nintendo 3DS)
  • Happiness Charge PreCure! Sparking Collection (2014, Nintendo 3DS)
  • Go! Princess PreCure: The Sugar Kingdom and the 6 Princesses (2015, Nintendo 3DS)
  • PreCure Connecting Puzzlun (2017-2020, iOS, Android)
  • Nari Kids Park: HUG! Pretty Cure (2018, Nintendo Switch)

;Arcade game

  • PreCure All Stars Data Carddass series (2007–2017)

;Educational titles

  • Pretty Cure (2004, Sega Pico)
  • Pretty Cure: Max Heart (2005, Beena)
  • PreCure Splash Star (2006, Beena)
  • Yes! Precure 5 Go Go: Love Love Hiragana Lesson (2008, Beena)
  • Let's change: Fresh PreCure! (2009, Beena)
  • Let's do some stylish change: Heart Catch PreCure (2010, Beena)
  • Suite PreCure: Happy Stylish Harmony (2011, Beena)

Live-action drama

Main article: Koe Girl!

A live-action series, Koe Girl!, aired in Japan between April and June 2018, celebrating the franchise's 15th anniversary. The series follows a group of aspiring voice actresses and stars Haruka Fukuhara, who voiced Himari Arisugawa/Cure Custard in KiraKira PreCure a la Mode.

Reception

The combination of transmedia text products, including anime series, films, live performances, theme stores, and toys, has been analyzed as a "system of consumption, knowledge and action [that] creates a lifestyle-text, a set of fictional media works that are synonymous with the lifestyle practices they promote."

The Pretty Cure films are the seventh highest-grossing anime film franchise. Bandai Namco's net income from Pretty Cure video game sales was () from April 2008 to March 2012, () from April 2012 to March 2013, () from April 2013 to March 2014, and () from April 2014 to December 2020, adding up to () net sales revenue for Bandai Namco.

Merchandise

Pretty Cure has had numerous licensed merchandise sold in Japan. By 2010, it became Japan's fifth highest-grossing franchise annually.

::data[format=table title="''Pretty Cure'' licensed merchandise sales in Japan"]

YearJapan licensed merchandise salesNoteRef2005–2013+ (+)2014–2020+ (+)2005–2020+ (+)
2004title=在日本,地位最高的动漫是哆啦a梦么?url=http://www.taojinjubao.com/zhihu/267465.htmlwebsite=Taojinjubaopublisher=Character Databank (CharaBiz)date=2018-01-06access-date=2018-09-14archive-url=https://web.archive.org/web/20180909185415/http://www.taojinjubao.com/zhihu/267465.html
2005
2006Bandai toys only
2007
2008title=Japan's Character Products Market in 2008url=http://www.licensing.org/wordpress/wp-content/uploads/2013/12/japan-character-product.docaccess-date=September 7, 2018publisher=Character Databank (CharaBiz)website=Licensing Industry Merchandiser's Associationyear=2010archive-date=September 8, 2018
2009
2010
2011Bandai Namco toys only
2012
2013
2014
2015
2016
2017
2018
2019
2020Bandai Namco toys only
::

References

References

  1. "I understand that you are watching the series very carefully. First of all, as you may know, for series sponsored by toy makers like Precure, the rough storyline is fairly pre-determined. That is because the toy sales strategy is prioritized.".
  2. (2017-05-25). "Saban Brands Gives Glitter Force Trademark to Toei Animation - The Tokusatsu Network". The Tokusatsu Network.
  3. "Glitter Force Brand's Rights Move to Hasbro". Anime News Network.
  4. (2018-07-06). "Glitter Force".
  5. Hasbro. "Glitter Force – a legendary superhero squad".
  6. (2012-10-24). "Dokidoki! Precure Trademark Filed in Japan". [[Anime News Network]].
  7. (2013-02-06). "Dokidoki! Precure Revealed as New Precure With Logo - News". [[Anime News Network]].
  8. (30 October 2014). "'Go! Princess Precure' Trademark Filed".
  9. (30 October 2014). "Next PreCure Series will be "Go! Princess PreCure"?".
  10. (19 October 2015). "'Mahō Tsukai Precure' Trademark Filed". AnimeNewsNetwork.com.
  11. "Toei Animation USA - Precure".
  12. (2016-10-25). "'Kirakira PreCure a la Mode' Trademark Filed - News". Anime News Network.
  13. (2017-10-16). "'Hugtto! Precure' Trademark Filed".
  14. "Toei Confirms Hugtto! Precure TV Anime for 2018". [[Anime News Network]].
  15. "作品情報(さくひんじょうほう) {{!}} スター☆トゥインクルプリキュア {{!}} 東映アニメーション".
  16. (22 October 2019). "東映アニメーション株式会社により「ヒーリングっど♡プリキュア」が商標登録出願されていることが、公開商標公報から明らかになりました。出願番号は2019-130108です。".
  17. (2022-11-30). "Toei Animation Unveils Hirogaru Sky! Precure as Franchise's 20th Entry".
  18. (2023-11-30). "Precure Franchise Announces Wonderful Precure! Anime".
  19. (2025-01-04). "You and Idol Precure♪ Anime Reveals Story, Cast, Staff, February 2 Debut".
  20. (2018-11-22). "55 anime characters unite in anniversary film to achieve unique record".
  21. "Precure Anime Inspires Live-Action Show About Aspiring Voice Actresses".
  22. (2019). "Becoming Purikyua: Building the lifestyle-text in Japanese girls' franchises". Contemporary Japan.
  23. "Box Office Gross, TV Anime Adaptations".
  24. "Financial Statements". [[Bandai Namco Holdings]].
  25. "Historical currency converter with official exchange rates (800 JPY to USD)".
  26. (2011). "コンテンツ2次利用市場(ライセンス市場)に係る 競争環境及び海外市場動向実態調査". [[Ministry of Economy, Trade and Industry]].
  27. (2018-01-06). "在日本,地位最高的动漫是哆啦a梦么?". Character Databank (CharaBiz).
  28. (6 March 2007). "日本のアニメ・マンガを取り巻く状況".
  29. (26 January 2009). "キャラクターが日本を救う". [[NTT Communications]].
  30. (2010). "Japan's Character Products Market in 2008". Character Databank (CharaBiz).
  31. (May 29, 2010). "09年国内キャラ市場1兆5770億円 CharaBiz DATA調 – アニメ!アニメ!ビズ". AnimeAnime.biz.
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  33. (2014). "CharaBiz DATA 2014(13)". Character Databank, Ltd..
  34. (2015). "CharaBiz DATA 2015⑭". Character Databank, Ltd..
  35. (2016). "CharaBiz DATA 2016⑮". Character Databank, Ltd..
  36. (2017). "CharaBiz DATA 2017(16)". Character Databank, Ltd..
  37. (2018). "CharaBiz DATA 2018⑰". Character Databank, Ltd..
  38. (May 2019). "CharaBiz DATA 2019(18)". Character Databank.
  39. (30 December 2020). "Content Tokyo 2020 》Vtuber、疫情中重塑品牌、以AI創作,日本內容產業熱議的3件事". [[Central News Agency (Taiwan)]].
  40. (May 2020). "CharaBiz DATA 2020(19)". Character Databank.
  41. "Historical currency converter with official exchange rates (288,870 JPY to USD)".

::callout[type=info title="Wikipedia Source"] This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page. ::

pretty-curebandai-brandsmagical-girl-anime-and-mangamass-media-franchises-introduced-in-2004teen-superhero-television-serieschildren's-mangajapan-exclusive-video-gamesvideo-games-featuring-female-protagonists