KXEQ

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Radio station in Reno, Nevada

title: "KXEQ" type: doc version: 1 created: 2026-02-28 author: "Wikipedia contributors" status: active scope: public tags: ["radio-stations-in-reno,-nevada", "1946-establishments-in-nevada", "radio-stations-established-in-1946"] description: "Radio station in Reno, Nevada" topic_path: "general/radio-stations-in-reno-nevada" source: "https://en.wikipedia.org/wiki/KXEQ" license: "CC BY-SA 4.0" wikipedia_page_id: 0 wikipedia_revision_id: 0

::summary Radio station in Reno, Nevada ::

::data[format=table title="Infobox radio station"]

Field	Value
name	KXEQ
city	Reno, Nevada
area	Reno
branding	La Super Q
airdate
frequency	1340 kHz
format	Regional Mexican
power	977.4 watts
country	US
class	C
facility_id	57445
coordinates
former_callsigns
owner	Azteca Broadcasting Corporation
::

History

KATO

Reno got its second radio station when KATO signed on for the first time on July 9, 1946. Owned by the Sierra Broadcasting Company, KATO was a Don Lee/Mutual affiliate and broadcast with 250 watts from a transmitter at Sixth and Cassinella streets on the eastern edge of town. Robert Stoddard, the station's founding general manager, bought out Sierra Broadcasting in 1953 for $47,600.

KATO was approved in 1958 to relocate its transmitter to a site east of town.

KBET

On May 28, 1959, KATO became KBET. Later that year, tragedy struck when 43-year-old newscaster and account executive Ernie Ferguson committed suicide on Thanksgiving. Stoddard's Comstock Telecasting Corporation made an application for television channel 4 in Reno in 1960; while it was not selected, KBET did increase its power to 1,000 watts in 1961. It broadcast from studios at the Mapes Hotel downtown after having gone on the air from the basement of an Elks lodge.

KBET was fined $5,000 by the Federal Communications Commission in 1971 for fraudulent billing practices that allowed an appliance distributor to double-bill its suppliers.

Stoddard died in July 1975 of a heart attack while golfing in northern California; he was remembered for his folksy local newscasts and involvement in local high school sports. The First National Bank of Nevada took control of the KBET license and sold the country music outlet to the highest bidder the next year: Sierra Broadcasting, owned by Bob and Julie Day and Royce Adams.

After an attempt to sell the license to Sterling Broadcasting in 1980 fell through, KBET was sold the next year to Reno Electronics, owned by former KOLO radio-TV general manager Stan Weisberger; the new ownership retained KBET's country format but sought to relocate the studios and acquire new equipment. However, by 1984, the station had flipped to oldies, perhaps because Reno had five country stations, and the next year it went in a middle-of-the-road direction and branded as "KBEST".

KRCV

1986 saw the sale of KBET and its Las Vegas sister, KNUU, to Doug and Christina Trenner's CAT Broadcasting for $2.1 million. A major format change followed: in May 1987, the station became KRCV, "Reno's Christian Voice"—the city's only Christian radio station. Although KRCV did not make money, a coalition of 75 business leaders, pastors and station listeners mounted an effort to buy the station outright the next year, with Trenner's blessing. In addition to its religious programming, KRCV presented Reno Silver Sox baseball and high school football broadcasts.

KXEQ

However, by 1991, KRCV was silent and CAT Broadcasting had filed for bankruptcy. As a debtor-in-possession, it sold KRCV to Rolando Collantes, owner of KSVN in Ogden, Utah and KGEN in Tulare, California, for $30,000 in 1991. KXEQ debuted on 1340 AM on December 14, 1991, as "La Super Q", with studios in a converted house on Linden Street.

In 2014, KXEQ began broadcasting the Alex "El Genio" Lucas syndicated morning show.

References

(June 8, 1987). "For the Record". Broadcasting.
(July 9, 1946). "New Radio Goes on Air". Reno Evening Gazette.
(June 20, 1946). "New Radio Station Broadcasts July 1". Nevada State Journal.
(September 1, 1953). "Radio Station Purchase Planned". Reno Evening Gazette.
(September 21, 1953). "For the Record". Broadcasting.
[https://cdbs.recnet.com/corres/?doc=31143 FCC History Cards for KXEQ]
Nystedt, Bob. (November 27, 1959). "Reno Radio Man Is Suicide: Grisly Holiday In Nevada: Traffic, Hunting Accidents Listed". Reno Evening Gazette.
(February 11, 1960). "Two More Apply For TV Channel". Reno Evening Gazette.
(July 10, 1966). "Radio Station KBET...". Nevada State Journal.
(February 4, 1971). "Government names Stoddard in billing matter". Reno Evening Gazette.
(July 8, 1975). "Funeral set for Stoddard". Reno Evening Gazette.
(May 30, 1976). "Press Club Sets Golf Tournament". Nevada State Journal.
(April 16, 1976). "Public Notice". Reno Evening Gazette.
(July 10, 1982). "Radio station plans". Reno Evening Gazette.
Gunkel, Terri. (November 13, 1984). "Reno's radio craze". Reno Gazette-Journal.
Johnson, Belma. (March 30, 1985). "Reno's radio facelift". Reno Gazette-Journal.
(December 30, 1986). "Vegas, Reno stations sold". Reno Gazette-Journal.
(February 9, 1987). "Changing Hands". Broadcasting.
Muhtadi, Sheila. (May 30, 1987). "KRCV offers Christian radio for Reno area". Reno Gazette-Journal.
Gold, Jim. (September 14, 1988). "KRCV manager leads drive to purchase Reno station". Reno Gazette-Journal.
Cobb, Ty. (August 16, 1989). "Baseball and God". Reno Gazette-Journal.
(October 4, 1989). "Prep football goes on air". Reno Gazette-Journal.
(September 23, 1991). "For the Record". Broadcasting.
Sion, Michael. (January 7, 1992). "'La Super Q': more Latin sounds on Reno radio". Reno Gazette-Journal.
Macias, Sandra. (November 11, 1993). "'Super Q' character". Reno Gazette-Journal.
(April 28, 2014). "Local broadcaster's show expands in Reno". Reno Gazette-Journal.

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