KLBS

---

title: "KLBS" type: doc version: 1 created: 2026-02-28 author: "Wikipedia contributors" status: active scope: public tags: ["radio-stations-in-california", "los-banos,-california", "mass-media-in-merced-county,-california", "non-english-language-radio-stations-in-california", "portuguese-american-culture-in-california", "portuguese-language-radio-stations-in-the-united-states", "radio-stations-established-in-1961", "1961-establishments-in-california"] description: "Radio station in Los Banos, California" topic_path: "geography/united-states" source: "https://en.wikipedia.org/wiki/KLBS" license: "CC BY-SA 4.0" wikipedia_page_id: 0 wikipedia_revision_id: 0

::summary Radio station in Los Banos, California ::

::data[format=table title="Infobox radio station"]

Field	Value
name	KLBS
logo	KLBS-AM logo.png
city	Los Banos, California
area	San Joaquin Valley
branding	The Portuguese Radio Network
airdate	May 1, 1961
frequency	1330 kHz
format	World Ethnic
language	Portuguese
power	420 watts day
5,000 watts night
class	B
facility_id	19801
coordinates
callsign_meaning	Los BanoS
owner	Ethnic Radio of Los Banos, Inc.
sister_stations	KSQQ
webcast	Listen Live
website	klbs.com
licensing_authority	FCC
::

| name = KLBS | logo = KLBS-AM logo.png | city = Los Banos, California | area = San Joaquin Valley | branding = The Portuguese Radio Network | airdate = May 1, 1961 | frequency = 1330 kHz | format = World Ethnic | language = Portuguese | power = 420 watts day 5,000 watts night | class = B | facility_id = 19801 | coordinates = | callsign_meaning = Los BanoS | former_callsigns = | owner = Ethnic Radio of Los Banos, Inc. | licensee = | sister_stations = KSQQ | webcast = Listen Live | website = klbs.com | affiliations = | licensing_authority = FCC

KLBS (1330 AM) is a radio station licensed to serve Los Banos, California, United States. The station, established in 1961, is currently owned by Ethnic Radio of Los Banos, Inc.

Programming

KLBS broadcasts a Portuguese-language world music format featuring Portuguese-language news and community information as part of The Portuguese Radio Network. KLBS and its sister station, KSQQ(FM), serve the large Portuguese community of California's San Joaquin Valley.

History

The beginning

This station began licensed broadcasting on May 1, 1961, with 500 watts of power on the frequency 1330 kHz, restricted to daytime-only operation. The station was assigned the KLBS call sign by the Federal Communications Commission.

Under the leadership of company president James Rose, license holder Los Banos Broadcasting Company served the diverse local population by including eight hours of farm programming, five hours of Spanish language programming, and seven hours of Portuguese language programming each week. The Portuguese programming included a weekday morning show from 7:00 to 8:00 a.m. and a Sunday afternoon block from noon to 2:00 p.m.

New ownership

John R. McAdam acquired Los Banos Broadcasting Company in 1963. McAdam expanded the ethnic programming to as much as 12 hours of Spanish language and 16 hours of Portuguese language programming each week throughout the 1970s.

In April 1982, McAdam and Los Banos Broadcasting Company reached an agreement to transfer ownership of KLBS to a new company called Ethnic Radio, Inc. The deal was approved by the FCC on May 25, 1982.

24-hour broadcasting

KLBS filed an application with the FCC in November 1985 to begin operating around the clock by adding nighttime service with 5,000 watts of power. The FCC granted authorization for this major change on February 24, 1986, and tower installation began in June 1986. Construction was completed in November 1986 and the station was issued a license to cover the changes on December 3, 1987.

KLBS today

Ethnic Radio, Inc., applied in June 1987 to assign the KLBS broadcast license to the Vieira family's Ethnic Radio of Los Banos, Inc. The transfer was approved by the FCC on July 2, 1987, and the transaction was consummated the same day. Broadcasting 90% of its programming in Portuguese, KLBS was then the only radio station in California broadcasting predominantly in the Portuguese language. That would change in 1990 when sister station KSQQ signed on with a multi-ethnic format, broadcasting in a dozen languages but with Portuguese language programming taking the bulk of the station's time.

References

References

1. "Station Information Profile". Arbitron.
2. "Welcome". KSQQ & KLBS - The Portuguese Radio Network.
3. (September 2, 2001). "Radio station evolving". The Modesto Bee.
4. (September 3, 2001). "Azores AM: Portuguese-language radio station KLBS in Los Banos is a bridge to the island homeland for many northern and central California immigrants". The Modesto Bee.
5. (1963). "1963 Broadcasting Yearbook". Broadcasting Publications, Inc.
6. "Call Sign History". FCC Media Bureau CDBS Public Access Database.
7. (1975). "1975 Broadcasting Yearbook". Broadcasting Publications, Inc.
8. (1979). "1979 Broadcasting Yearbook". Broadcasting Publications, Inc.
9. (May 25, 1982). "Application Search Details (BAL-19820412EL)". FCC Media Bureau.
10. (February 24, 1986). "Application Search Details (BP-19851120AB)". FCC Media Bureau.
11. Thome, Joe. (June 5, 1986). "Towers of power". The Fresno Bee.
12. (December 3, 1987). "Application Search Details (BL-19861119AB)". FCC Media Bureau.
13. (July 2, 1987). "Application Search Details (BAPL-19870615ED)". FCC Media Bureau.
14. (February 27, 1987). "Airwaves pulse with old, new". The Fresno Bee.
15. (January 10, 1991). "Foreign talk on FM station in M.H. goes international". San Jose Mercury News.

::callout[type=info title="Wikipedia Source"] This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page. ::