Geox
Italian brand
title: "Geox" type: doc version: 1 created: 2026-02-28 author: "Wikipedia contributors" status: active scope: public tags: ["geox", "clothing-manufacturers", "sportswear-brands", "shoe-brands", "clothing-companies-established-in-1995", "retail-companies-established-in-1995", "clothing-brands-of-italy", "sporting-goods-manufacturers-of-italy", "shoe-companies-of-italy", "italian-companies-established-in-1995", "companies-based-in-veneto", "companies-that-have-filed-for-bankruptcy-in-canada", "textile-industry-in-italy"] description: "Italian brand" topic_path: "sports" source: "https://en.wikipedia.org/wiki/Geox" license: "CC BY-SA 4.0" wikipedia_page_id: 0 wikipedia_revision_id: 0
::summary Italian brand ::
::data[format=table title="Infobox company"]
| Field | Value |
|---|---|
| name | Geox S.p.A. |
| logo | Geox - logo (Italy, 2003-).svg |
| logo_size | 250px |
| type | Public |
| traded_as | |
| foundation | |
| founder | Mario Moretti Polegato |
| location_city | Montebelluna |
| location_country | Italy |
| key_people | {{ubl |
| industry | |
| subsid | Diadora |
| products | Footwear, clothing |
| revenue | €534.9 million (2020) |
| operating_income | €-111.0 million (2020) |
| net_income | €-128.2 million (2020) |
| num_employees | 4,458 (end 2020) |
| homepage | |
| :: |
| name = Geox S.p.A. | logo = Geox - logo (Italy, 2003-).svg | logo_size = 250px | type = Public | traded_as = | foundation = | founder = Mario Moretti Polegato | location_city = Montebelluna | location_country = Italy | key_people = {{ubl |Mario Moretti Polegato (founder and chairman) |Livio Libralesso (CEO) | industry = | subsid = Diadora | products = Footwear, clothing | revenue = €534.9 million (2020) | operating_income = €-111.0 million (2020) | net_income = €-128.2 million (2020) | num_employees = 4,458 (end 2020) | homepage = Geox S.p.A. is an Italian brand of shoe and clothing manufactured with breathable and waterproof fabrics.
History
::figure[src="https://upload.wikimedia.org/wikipedia/commons/a/ae/GeoxVaughanMills.JPG" caption="A Geox store in [[Vaughan Mills]], Canada in 2013"] ::
::figure[src="https://upload.wikimedia.org/wikipedia/commons/f/f8/Geox_Sneakers_black_2025.jpg" caption="Geox shoes with breathable soles"] ::
The company was founded in 1995 by Mario Polegato.
In 2009, Geox agreed with Italian sportswear company Diadora to have Polegato buy its assets through his family's investment arm, LIR.
On September 8, 2020, Geox filed for bankruptcy in Canada.
Production sites are in China, Indonesia and Vietnam.
In July 2021, Geox announced the closure of its Vranje plant in Serbia, which opened in 2015. The closure led to the loss of 1,200 jobs.
On September 20, 2023, Penélope Cruz became the first brand ambassador for Geox.
Geox in Russia
In March 2022, despite Russia's invasion of Ukraine, Geox opened its 80th store in Russia. According to a list compiled by Yale SOM, the company has suspended new investments in Russia. Despite the cessation of new investments, it can be argued that the company is still active in Russia, as in December 2022, Geox presented a new capsule collection of shoes and accessories for the spring-summer 2023 season. "Sales in Russia and Ukraine, which together account for about 10% of the group's total, were in line with plans at about 37 million euros despite the weakening of the ruble."- firm said.
References
References
- "Annual Report 2020". Geox.
- (2018). "Product Innovation in the Global Fashion Industry". Palgrave Macmillan US : Imprint: Palgrave Pivot.
- Digital PR. "portale di informazione aziendale del Gruppo Geox". Geox.biz.
- Pagano, Margareta. (21 June 2009). "Geox billionaire steps into Diadora". The Independent.
- (October 23, 2020). "Geox files for bankruptcy in Canada".
- (2021-07-28). "Geox will close its factory in Vranje, 1,200 people will lose their jobs".
- (20 September 2023). "Penélope Cruz Named First Brand Ambassador for Geox".
- "Geox".
- "Over 1,000 Companies Have Curtailed Operations in Russia—But Some Remain {{!}} Yale School of Management".
- "Geox {{!}} Країна походження, хто виробник, бойкот російських товарів".
- (27 July 2023). "Geox lowers 2023 sales guidance after setback in May".
::callout[type=info title="Wikipedia Source"] This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page. ::