Dunkaroos

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title: "Dunkaroos" type: doc version: 1 created: 2026-02-28 author: "Wikipedia contributors" status: active scope: public tags: ["products-introduced-in-1990", "products-and-services-discontinued-in-2012", "products-introduced-in-2020", "general-mills-brands", "brand-name-cookies", "fictional-kangaroos-and-wallabies", "mascots-introduced-in-1990", "anthropomorphic-kangaroos-and-wallabies", "kangaroo-and-wallaby-mascots", "cartoon-mascots", "american-mascots", "historical-foods-in-american-cuisine", "food-for-children"] description: "American cookie snack" topic_path: "geography/united-states" source: "https://en.wikipedia.org/wiki/Dunkaroos" license: "CC BY-SA 4.0" wikipedia_page_id: 0 wikipedia_revision_id: 0

::summary American cookie snack ::

::data[format=table title="Infobox Brand"]

Field	Value
image	32. DUNKAROOS! (3626901761).jpg
name	Dunkaroos
type	Cookie snack
currentowner	General Mills
origin	United States
introduced	1990 (first run)
2020 (second run)
discontinued	2012 (original)
markets	United States (1990–2012, 2020–)
Canada (1990–2017, 2020–)
Australia (2019–)
website
::

|logo= |image=32. DUNKAROOS! (3626901761).jpg |name=Dunkaroos |type=Cookie snack |currentowner=General Mills |origin=United States |introduced=1990 (first run) 2020 (second run) |discontinued=2012 (original) |related= |markets= United States (1990–2012, 2020–) Canada (1990–2017, 2020–) Australia (2019–) |previousowners= |trademarkregistrations= |website= Dunkaroos are a brand of snack food from Betty Crocker, first launched in 1990. It consists of a snack-sized package containing cookies and frosting; as the name implies, the cookies are meant to be dunked into the frosting before eating. Individual snack packages contain about ten small cookies and one cubic inch of frosting. The cookies are made in a variety of shapes, including a circle with an uppercase "D" in the center (the only shape featured in the 2020 version), feet, the mascot in different poses, and a hot air balloon.

Marketing

The Dunkaroos mascot is a cartoon kangaroo, explaining the product's name which is a portmanteau of dunk and kangaroos. The original mascot was Sydney, a caricature of modern Australian culture, who wore a hat, vest, and tie and spoke with an Australian accent, and was voiced by John Cameron Mitchell. At the height of their popularity in 1996, a contest known as "Dunk-a-roos Kangaroo Kanga-Who Search" was held, resulting in the new mascot: Duncan, named the dunkin' daredevil.

History

The product was discontinued in the United States in 2012, but continued to be sold in Canada. In 2016, General Mills announced a campaign called "Smugglaroos", which encouraged Canadians traveling to the United States to bring the snack to Americans who wanted it. Dunkaroos continued to be sold in Canada until General Mills suspended production there in 2017.

In December 2019, Dunkaroos were brought back unofficially by Nestlé with a chocolate-hazelnut flavour. The biscuits were shaped like a kangaroo biscuit. This is only available in Australia as Nestlé does not have the right to sell Dunkaroos worldwide.

On February 3, 2020, a BuzzFeed article was published claiming that General Mills sent them exclusive info regarding a return of Dunkaroos. The official Twitter account for Dunkaroos claimed that they were scheduled to be re-released during the summer of 2020. It also used to link to the BuzzFeed article in the bio, but this was later changed to their official website.

In May 2020, Dunkaroos began arriving at 7-Eleven stores in the United States until being brought to other stores, including Walmart, Target, and Kroger, a few months afterwards. The new single serving package went from 1 oz to 1.5 oz, and the sugar was reduced significantly.

On July 22, 2020, limited edition merchandise based on the brand was released, with each order including a pack of the aforementioned snack..

Around early January 2021, a Dunkaroos cereal was released by General Mills.. Also around January 2021, Dunkaroos yogurt was released under Yoplait's Go-Gurt product line.

Varieties

Dunkaroos have been sold in multiple cookie-and-frosting flavor combinations, including vanilla cookies with vanilla frosting and rainbow sprinkles, chocolate cookies with vanilla frosting, graham cookies with chocolate frosting, vanilla cookies with strawberry frosting, and chocolate chip graham cookies with rainbow sprinkle icing.

There was a special SpongeBob SquarePants edition in 2007, featuring yellow frosting. The cookies also collaborated with DreamWorks in 2010 to add varieties based on their movies, like Megamind and Shark Tale.

On November 23, 2020, limited edition Dunkaroos cookie dough, complete with frosting, was released..

In 2022, Dunkaroos released a limited-edition Orange Sherbet Frosting variety, and introduced Chocolate Cookies with chocolate chip vanilla frosting.

References

References

1. Kang, Anna. (2020-05-21). "The Untold Truth Of Dunkaroos".
2. The 90s, Children Of. (March 3, 2009). "Dunkaroos".
3. (October 26, 2016). "General Mills hopes to hit sweet spot with new 'Smugglaroos' campaign". The Globe and Mail.
4. Painter, Kristen Leigh. (February 4, 2020). "General Mills to relaunch Dunkaroos, selling 1990s nostalgia". Star Tribune.
5. "Dunkaroos (@Dunkaroos) | Twitter".
6. Galindo, Brian. (3 February 2020). "'90s Kids: Time To Get Hyped 'Cause Dunkaroos Are Coming Back In 2020".
7. (15 May 2020). "Dunkaroos Have Officially Been Spotted On Shelves And This Is The Best News We've Heard All Week".
8. Dunkaroos. (July 22, 2020). "It's here! Limited edition merch — get some before it's gone! Shop now at https://t.co/1ZoOFicXyA!! https://t.co/9huwVB6MfI".
9. Dunkaroos. (December 7, 2020). "The rumors are real, Dunkaroos cereal is coming soon! Kicking off the new year with even more nostalgia, available early January 2021! https://t.co/LHEFCmhHUX".
10. Dunkaroos. (January 4, 2021). "Dunkaroos for a mid-morning snack? Oh ya! Introducing a new twist to your favorite 90's snack. Go-GURT Dunkaroos, in three fun flavors to choose from. Coming this January! https://t.co/qXVOAMjSSN".
11. "Dunkaroos Vanilla Cookies and Vanilla Frosting with Rainbow Sprinkles".
12. (27 April 2021). "Chocolate Dunkaroos are officially coming back this summer".
13. (29 June 2016). "Sweet Memories Of A Favorite Childhood Snack".
14. (13 November 2016). "YTV (2009) - Brought to You by: SpongeBob 10th Anniversary Snacks".
15. "SpongeBuddy Mania - SpongeBob Clips, Videos, Promos, and Commercials - DunkAroos and Fruit Snacks".
16. Dunkaroos. (November 10, 2020). "Something BIGGER is coming! Now introducing limited edition Dunkaroos sugar cookie dough and frosting. You can now DIY and customize your Dunkaroos with 6 large cookies or 24 mini cookies. https://t.co/NxD552nblQ".
17. Reiter, Amy. (August 24, 2022). "Dunkaroos Releases New Flavor: Orange Sherbet".
18. Harris, Shaun. (February 1, 2022). "Dunkaroos' New Variety Pack Includes a Side of Chocolate Chip Frosting".

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